TrainingPeaks Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the TrainingPeaks's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TrainingPeaks.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of TrainingPeaks
App Name : TrainingPeaks
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : TrainingPeaks
Publisher : Instagram,Facebook,地铁跑酷 - 官方中文版,OLX Classifieds,Hunk: Gay chat finder
Total creative ads during the time period : 277
Duration : 653
Popularity : 84,294
Check ASO Keywords of TrainingPeaks
2. TrainingPeaks’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser TrainingPeaks in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of TrainingPeaks in the recent period. As of 2021-03-13, among the TrainingPeaks‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, TrainingPeaks's the proportion of networks impressions are placed like this:
Facebook's proportion is 67.29%,
Messenger's proportion is 11.76%,
Instagram's proportion is 11.58%,
Audience Network's proportion is 9.37%,
's proportion is .
In the date of 2021-03-13, TrainingPeaks‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of TrainingPeaks
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TrainingPeaks. We can see some advertising trends.
Top 1 Ad Creative of TrainingPeaks
Ad Details ：
Headline ：Achieve Your 10K Goals
Text ：Training for a 10K? The right plan will help you train right and stay on track for success.
Top 2 Ad Creative of TrainingPeaks
Ad Details ：
Headline ：Achieve Your 10K Goals
Text ：Training for a 10K? The right plan will help you train right and stay on track for success.
Top 3 Ad Creative of TrainingPeaks
Ad Details ：
Headline ：Achieve Your Half IRONMAN Goals
Text ：Training for a half IRONMAN? The right plan will help you train right and stay on track for success.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 291 | 317 | 360 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 315 | 600 x 315 | 600 x 315 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Belgium,Netherlands,Australia | United States,United Kingdom,Canada,Australia | Belgium,Australia,Netherlands,Canada,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for TrainingPeaks in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free TrainingPeaks's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to TrainingPeaks, you can click the app name below to view related reports, or you can find more info in ASOTools.