TrueID Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the TrueID’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TrueID.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of TrueID

App Name : TrueID

Logo

TrueID-SocialPeta

OS : iOS

Network : Facebook,Google Ads(Admob),Instagram

Developer : TRUE DIGITAL & MEDIA PLATFORM COMPANY LIMITED

Publisher : Video Editor with Music Star,IG Capture - Repost Photos & Vid With no WaterMark,圣经中文版-Holy Bible英汉对照朗读播放器,Fotor - Photo Editor & Collage,SmartNews: World Breaking News,TopBuzz: Notícias,Vídeos, GIFs,GulogGratis: Køb & sælg

Total creative ads during the time period : 6,281

Duration : 1,114

Popularity : 627,708

2. TrueID’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser TrueID in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of TrueID in the recent period. As of 2020-09-06, among the TrueID‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 6.25%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 91.67%, Carousel category’s proportion is 2.08%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, TrueID’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 38.6%,

Instagram’s proportion is 31.58%,

Audience Network’s proportion is 15.79%,

Messenger’s proportion is 14.03%,

’s proportion is .

In the date of 2020-09-06, TrueID‘s network with the most ads is Facebook and its proportion is 35.42%.

3. Top 3 Ad Creative Analysis of TrueID

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TrueID. We can see some advertising trends.

Top 1 Ad Creative of TrueID

Ad Details :

Headline :ไต้หวันสวรรค์ชัดๆ! ส่อง เมย์ พิชญ์นาฏ เซ็กซี่ริมสระ เห็นแล้วอยากเล่นน้ำด้วย!

Text :ไปหัวหินก็เซ็กซี่ ไปไต้หวันก็แซ่บอีก “เมย์ พิชญ์นาฏ สาขากร” แจ่มริมสระอีกแล้ว

Top 2 Ad Creative of TrueID

Ad Details :

Headline :รวมภาพความฟิน มาร์กี้-ป๊อก พา 2 แฝด เที่ยวเกาะกูด ชีวิตดี๊ดี!

Text :นั่งเครื่องบินเที่ยวเกาะกูดกับพ่อแม่ครั้งแรก สำหรับ “น้องมีก้า” กับ “น้องมีญ่า” ทายาทฝาแฝดของ “มาร์กี้ ราศรี บาเล็นซิเอก้า จิราธิวัฒน์” กับ “ป๊อก ภัสสรกรณ์ จิราธิวัฒน์” น่ารักขนาดไหน ไปดูกัน !

Top 3 Ad Creative of TrueID

Ad Details :

Headline :10 อันดับผลไม้ น้ำตาลเยอะ แคลอรี่สูง กินมากไปก็อ้วน

Text :ไม่อยากอ้วน ต้องดู! รวมผลไม้แคลอรี่สูง ยิ่งกินยิ่งอ้วน

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 14 19 39
Popularity 999 999 999
Dimensions 848 x 477 848 x 477 848 x 477
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 8 8 3
Countries Thailand Thailand Thailand
Language Thai Thai Thai

Through the above analysis, we can see that the most effective channel for TrueID in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free TrueID’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to TrueID, you can click the app name below to view related reports.