Tulsa World Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Tulsa World's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Tulsa World.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Tulsa World
App Name : Tulsa World
Logo：
OS : Android
Network : Facebook,Twitter,Instagram
Developer : BH Media Group Inc.
Publisher : Facebook,Instagram,Water Drink Reminder
Total creative ads during the time period : 133
Duration : 904
Popularity : 31,835
Check ASO Keywords of Tulsa World
2. Tulsa World’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Tulsa World in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Tulsa World in the recent period. As of 2020-11-10, among the Tulsa World‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-10, Tulsa World's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-11-10, Tulsa World‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Tulsa World
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Tulsa World. We can see some advertising trends.
Top 1 Ad Creative of Tulsa World
Ad Details ：
Headline ：Adria Berry: SQ 788 means more risks, fewer rights for employers
Text ：It’s time for a thoughtful public debate about both the merits and hazards of legalizing medical marijuana. However, the poorly written language in SQ 788 — and the resulting risks
Top 2 Ad Creative of Tulsa World
Ad Details ：
Headline ：A county assessor error costs schools thousands. Jenks shorted about $100,000 due to mistake.
Text ：I’ve received many phone calls from concerned friends asking my opinion regarding the article that was in the Tulsa World. I am deeply troubled, however, I am not surprised with the mismanagement of the Assessor’s office. Due to their inefficiencies, they have harmed the ones we care about most, our children. When I read the article and saw the subsequent news reports on KOTV and KTUL, all the Assessor’s office had to say for their incompetence was that it was an isolated mistake. Yet, in the article, they listed two other properties that were unrelated which had also been mismanaged. According to the coverage, this has cost Jenks Public Schools $100,000 and will continue to cost an estimated $50,000 per year. This is one of the reasons why I have been speaking about how important the Tulsa County Assessor’s office is to every citizen. My commitment to the people of Tulsa County is that I will ELIMINATE fraud and waste as well as provide fair and accurate appraisal in the Tulsa County Assessor’s office.
http://www.tulsaworld.com/news/government/a-county-assessor-error-costs-schools-thousands-jenks-shorted-about/article_74108aa1-bf10-5136-bbb3-483f3e1504c1.html
Top 3 Ad Creative of Tulsa World
Ad Details ：
Headline ：Election Day is Tuesday. District 3 City Council candidates talk about the issues and their plans
Text ：Please read the responses given by each candidate in the Tulsa City Council District 3 race.
I hope I have your support in the early voting and he election on Tuesday, August 28th.
#optionsandopportunities
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 684 | 898 | 787 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 600 | 945 x 630 | 874 x 410 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,Canada,United States | Australia,United States,Canada,United Kingdom | United Kingdom,Australia,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Tulsa World in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Tulsa World's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Tulsa World, you can click the app name below to view related reports, or you can find more info in ASOTools.