Coles App Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Coles App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Coles App.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Coles App

App Name : Coles App

Logo

Coles App-SocialPeta

OS : Android

Network : Facebook,Instagram,Google Ads(Admob)

Developer : Coles Supermarkets Australia Pty Ltd

Publisher : Instagram,Facebook,Meat Recipes!,时尚饮品制作方法大全免费版HD 健康养生奶昔果汁食谱,勇敢的小裁缝 - 睡前 童话 故事书 iBigToy,Audiobooks:children's favorite fairy tales 4,Gutenberg Project,宝宝听书-女性备孕怀孕育儿管家,Cooking Recipe Pro

Total creative ads during the time period : 427

Duration : 1,095

Popularity : 30,653

Check ASO Keywords of Coles App

2. Coles App’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Coles App in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Coles App in the recent period. As of 2021-05-28, among the Coles App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Coles App's the proportion of networks impressions are placed like this:

Facebook's proportion is 100.0%,

's proportion is ,

's proportion is ,

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's proportion is .

In the date of 2021-05-28, Coles App‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Coles App

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Coles App. We can see some advertising trends.

Top 1 Ad Creative of Coles App

Ad Details :

Headline :Find your nearest Coles Store

Text :Seems like everybody’s a home barista these days. Well, welcome to the party – luckily for you, you can bring home the same Oat M*lk used by baristas in your favourite coffee shop.

Specially crafted with as few ingredients impossible to showcase the far-out flavours and textures of great coffee, it also creates a heavenly microfoam if you think you’ve got the steamin’ skills.

Drop in to Coles and knock yourself out.

Top 2 Ad Creative of Coles App

Ad Details :

Headline :Find your nearest Coles Store

Text :Seems like everybody’s a home barista these days. Well, welcome to the party – luckily for you, you can bring home the same Oat M*lk used by baristas in your favourite coffee shop. Specially crafted with as few ingredients impossible to showcase the far out flavours and textures of great coffee, it also creates a heavenly microfoam if you think you’ve got the steamin’ skills.

We all need a day off though, hey? That’s why we made our Latte by the litre, already blended using seasonal specialty coffee and our classic Oat M*lk. Clean, creamy and dairy-free, our Latte is ready-to-drink however you like it – straight from the carton or stocked away for spring. We prefer ours pretty chilled, but you do your thing.

Drop in to Coles and knock yourself out.

Top 3 Ad Creative of Coles App

Ad Details :

Headline :Find your nearest Coles Store

Text :Seems like everybody’s a home barista these days. Well, welcome to the party – luckily for you, you can bring home the same Oat M*lk used by baristas in your favourite coffee shop. Specially crafted with as few ingredients impossible to showcase the far out flavours and textures of great coffee, it also creates a heavenly microfoam if you think you’ve got the steamin’ skills.

We all need a day off though, hey? That’s why we made our Latte by the litre, already blended using seasonal specialty coffee and our classic Oat M*lk. Clean, creamy and dairy-free, our Latte is ready-to-drink however you like it – straight from the carton or stocked away for spring. We prefer ours pretty chilled, but you do your thing.

Drop in to Coles and knock yourself out.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 142 142 142
Popularity 753 748 748
Dimensions 240 x 426 400 x 400 224 x 400
Creative Type Video Video Video
Network Facebook Facebook Facebook
Related Ads 2 2 2
Countries Australia,Canada,United Kingdom,United States Australia,Canada,United Kingdom,United States Australia,Canada,United Kingdom,United States
Language English English English

Through the above analysis, we can see that the most effective channel for Coles App in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Coles App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Coles App, you can click the app name below to view related reports, or you can find more info in ASOTools.