Matterport VR Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Matterport VR's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Matterport VR.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Matterport VR
App Name : Matterport VR
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Matterport Inc
Publisher : Instagram,Facebook
Total creative ads during the time period : 41
Duration : 938
Popularity : 20,284
Check ASO Keywords of Matterport VR
2. Matterport VR’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Matterport VR in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Matterport VR in the recent period. As of 2021-02-23, among the Matterport VR‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-23, Matterport VR's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-02-23, Matterport VR‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Matterport VR
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Matterport VR. We can see some advertising trends.
Top 1 Ad Creative of Matterport VR
Ad Details ：
Headline ：Rue du Particulier | Agence immobilière à Caen et Bayeux
Text ：-NEWS-
Passage dans le Ouest-France pour l’ouverture de notre nouvelle agence Rue du Particulier au 65 Rue Saint-Jean à Bayeux.
Depuis maintenant plus d’un mois Rue du Particulier vous propose ses services sur la région de Bayeux
Merci à Ouest France pour l’article !
Top 2 Ad Creative of Matterport VR
Ad Details ：
Headline ：Home Hunters | Vente et achat de maisons et appartements
Text ：#mondaymotivation
Démarrons la semaine avec cette magnifique vue de la tour Eiffel.
📷 IG credits: @izkiz
Top 3 Ad Creative of Matterport VR
Ad Details ：
Headline ：Rue du Particulier | Agence immobilière à Caen et Bayeux
Text ：-NEWS-
Passage dans le Ouest-France pour l’ouverture de notre nouvelle agence Rue du Particulier au 65 Rue Saint-Jean à Bayeux.
Depuis maintenant plus d’un mois Rue du Particulier vous propose ses services sur la région de Bayeux
Merci à Ouest France pour l’article !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 1 |
| Popularity | 51 | 51 | 51 |
| Dimensions | 1323 x 1791 | 480 x 600 | 1323 x 1791 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Monaco,Congo,France,Luxembourg,Central African,Belgium,Switzerland | Luxembourg,Monaco,Central African,Congo,France,Switzerland,Belgium | Congo,Belgium,France,Central African,Monaco,Luxembourg,Switzerland |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Matterport VR in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Matterport VR's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Matterport VR, you can click the app name below to view related reports, or you can find more info in ASOTools.