U Lifestyle Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the U Lifestyle’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps U Lifestyle.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of U Lifestyle

App Name : U Lifestyle

Logo

U Lifestyle-SocialPeta

OS : Android

Network : Facebook,Instagram,YouTube

Developer : Hong Kong Economic Times Limited

Publisher :

Total creative ads during the time period : 99

Duration : 367

Popularity : 12,310

2. U Lifestyle’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser U Lifestyle in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of U Lifestyle in the recent period. As of 2020-09-06, among the U Lifestyle‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, U Lifestyle’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 92.03%,

Facebook’s proportion is 7.97%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, U Lifestyle‘s network with the most ads is Instagram and its proportion is 66.67%.

3. Top 3 Ad Creative Analysis of U Lifestyle

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of U Lifestyle. We can see some advertising trends.

Top 1 Ad Creative of U Lifestyle

Ad Details :

Headline :加拿大魁北克省停收移民申請至下年7月 移民局指會再審視現有計劃 | U Travel 旅遊資訊網站

Text :近期社會不穩定導致香港人的移民意慾增加,而加拿大一直是移民熱門地點之一, 不過近日加拿大魁北克省移民局局長Simon Jolin-Barrette表示現時有接近2萬份移民申請仍在審核中,因此暫時接受新申請至2020年7月1日。

Top 2 Ad Creative of U Lifestyle

Ad Details :

Headline :加拿大魁北克省停收移民申請至下年7月 移民局指會再審視現有計劃 | U Travel 旅遊資訊網站

Text :近期社會不穩定導致香港人的移民意慾增加,而加拿大一直是移民熱門地點之一, 不過近日加拿大魁北克省移民局局長Simon Jolin-Barrette表示現時有接近2萬份移民申請仍在審核中,因此暫時接受新申請至2020年7月1日。

Top 3 Ad Creative of U Lifestyle

Ad Details :

Headline :UFood

Text :雞蛋奄列震騰騰,好吸引呀~大家不妨試試整啦!睇埋更多雞蛋料理食譜:http://bit.ly/2WN4ltl ►入App生活小幫手睇不出門懶人食譜:bit.ly/uf_ulifestyleapp

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 168 97 35
Popularity 977 701 334
Dimensions 1024 x 538 600 x 315 1080 x 1080
Creative Type Image Image Video
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Hong Kong Macau,Hong Kong,Taiwan Vietnam,Thailand
Language Chinese (Traditional) Chinese (Traditional) English

Through the above analysis, we can see that the most effective channel for U Lifestyle in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free U Lifestyle’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to U Lifestyle, you can click the app name below to view related reports.