Vinted Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Vinted’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Vinted.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Vinted

App Name : Vinted

Logo

Vinted-SocialPeta

OS : iOS

Network : Google Ads(Admob),Audience Network,Facebook

Developer : Vinted Limited

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,OLX Clasificados,Cook1Cook - 食譜新體驗,你的美食煮場!,TopBuzz: Notícias,Vídeos, GIFs,拼立得 - 美圖拼圖相機,POTO - Photo Frames & Collage

Total creative ads during the time period : 1,453

Duration : 1,537

Popularity : 114,245

2. Vinted’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Vinted in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Vinted in the recent period. As of 2020-09-07, among the Vinted‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 73.91%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 26.09%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Vinted’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 28.42%,

Audience Network’s proportion is 25.55%,

Facebook’s proportion is 25.32%,

Messenger’s proportion is 20.71%,

’s proportion is .

In the date of 2020-09-07, Vinted‘s network with the most ads is Audience Network and its proportion is 27.54%.

3. Top 3 Ad Creative Analysis of Vinted

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Vinted. We can see some advertising trends.

Top 1 Ad Creative of Vinted

Ad Details :

Headline :Vinted

Text :Draag je 't niet? Verkoop 't dan! - 0% verkoopkosten 💰 - 10 miljoen gebruikers 🙋🙋‍♂️ -...

Top 2 Ad Creative of Vinted

Ad Details :

Headline :Vinted

Text :Draag je 't niet? Verkoop 't dan! - 0% verkoopkosten 💰 - 10 miljoen gebruikers 🙋🙋‍♂️ -...

Top 3 Ad Creative of Vinted

Ad Details :

Headline :Vinted

Text :Booste tes économies 💰: vends ce que tes enfants ne portent plus sur Vinted ! 🎉 0 frais...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 254 236 200
Popularity 942 913 836
Dimensions 266 x 400 266 x 400 400 x 400
Creative Type Video Video Video
Network Audience Network Audience Network Audience Network
Related Ads 2 2 2
Countries South Africa South Africa Switzerland,Monaco,France,Luxembourg,Central African,Congo,Belgium
Language NA NA French

Through the above analysis, we can see that the most effective channel for Vinted in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free Vinted’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Vinted, you can click the app name below to view related reports.