Waking Up: Guided Meditation Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Waking Up: Guided Meditation's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Waking Up: Guided Meditation.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Waking Up: Guided Meditation
App Name : Waking Up: Guided Meditation
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Waking Up Course, LLC
Publisher : Instagram,GulogGratis,Facebook,Tap Tap Music-Pop Songs,Montage Video Musique,FotoRus -Camera & Photo Editor
Total creative ads during the time period : 640
Duration : 897
Popularity : 188,703
Check ASO Keywords of Waking Up: Guided Meditation
2. Waking Up: Guided Meditation’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Waking Up: Guided Meditation in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Waking Up: Guided Meditation in the recent period. As of 2021-03-15, among the Waking Up: Guided Meditation‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Waking Up: Guided Meditation's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Waking Up: Guided Meditation‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Waking Up: Guided Meditation
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Waking Up: Guided Meditation. We can see some advertising trends.
Top 1 Ad Creative of Waking Up: Guided Meditation
Ad Details ：
Headline ：Waking Up: A Meditation Course
Text ：Waking Up is a guide to understanding the mind for the purpose of living a better life.
Top 2 Ad Creative of Waking Up: Guided Meditation
Ad Details ：
Headline ：More than a meditation app
Text ：There are hundreds of meditation apps on the market, and several do a fine job of teaching the basic principles of mindfulness. But most present the practice as though it were an ancient version of an executive stress ball—whereas it’s more like the Large Hadron Collider. Join Sam Harris—ne...
Top 3 Ad Creative of Waking Up: Guided Meditation
Ad Details ：
Headline ：More than a meditation app
Text ：There are hundreds of meditation apps on the market, and several do a fine job of teaching the basic principles of mindfulness. But most present the practice as though it were an ancient version of an executive stress ball—whereas it’s more like the Large Hadron Collider. Join Sam Harris—ne...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 318 | 308 | 344 |
| Popularity | 992 | 991 | 989 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 3 |
| Countries | United States,Canada,United Kingdom,Australia | Germany,Australia,United States,New Zealand | Canada,Germany,Japan,United Kingdom,Sweden,France,United States,Australia,Norway,Italy,New Zealand |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Waking Up: Guided Meditation in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Waking Up: Guided Meditation's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Waking Up: Guided Meditation, you can click the app name below to view related reports, or you can find more info in ASOTools.