WakuWaku - Fashion, beauty, and lifestyle videos Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WakuWaku - Fashion, beauty, and lifestyle videos's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WakuWaku - Fashion, beauty, and lifestyle videos.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WakuWaku - Fashion, beauty, and lifestyle videos
App Name : WakuWaku - Fashion, beauty, and lifestyle videos
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : HelloWakuWaku
Publisher : Instagram,Facebook,Cooking Square Food Street,İslami Sözler,家事・収納・100均のアイデア-LIMIA,Nail Art
Total creative ads during the time period : 4,966
Duration : 158
Popularity : 333,380
Check ASO Keywords of WakuWaku - Fashion, beauty, and lifestyle videos
2. WakuWaku - Fashion, beauty, and lifestyle videos’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WakuWaku - Fashion, beauty, and lifestyle videos in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WakuWaku - Fashion, beauty, and lifestyle videos in the recent period. As of 2021-03-15, among the WakuWaku - Fashion, beauty, and lifestyle videos‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 65.88%, Playable Ads category's proportion is 0.0%, Image category's proportion is 32.94%, Carousel category's proportion is 1.18%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, WakuWaku - Fashion, beauty, and lifestyle videos's the proportion of networks impressions are placed like this:
Audience Network's proportion is 30.32%,
Facebook's proportion is 27.86%,
Instagram's proportion is 19.4%,
Messenger's proportion is 19.4%,
Google Ads(Admob)'s proportion is 3.01%.
In the date of 2021-03-15, WakuWaku - Fashion, beauty, and lifestyle videos‘s network with the most ads is Audience Network and its proportion is 30.59%.
3. Top 3 Ad Creative Analysis of WakuWaku - Fashion, beauty, and lifestyle videos
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WakuWaku - Fashion, beauty, and lifestyle videos. We can see some advertising trends.
Top 1 Ad Creative of WakuWaku - Fashion, beauty, and lifestyle videos
Ad Details ：
Headline ：自信をもっとつけるにはwakuwaku
Text ：✨ファッション・美容・コスメ・髪型・メイク・フィットネス・恋愛・ライフスタイルなどの、あなたの「好き」を毎日お届けの無料動画アプリです。今すぐ探索しましょう！
Top 2 Ad Creative of WakuWaku - Fashion, beauty, and lifestyle videos
Ad Details ：
Headline ：自信をもっとつけるにはwakuwaku
Text ：✨ファッション・美容・コスメ・髪型・メイク・フィットネス・恋愛・ライフスタイルなどの、あなたの「好き」を毎日お届けの無料動画アプリです。今すぐ探索しましょう！
Top 3 Ad Creative of WakuWaku - Fashion, beauty, and lifestyle videos
Ad Details ：
Headline ：40代ファッションの
Text ：✨ファッション・美容・コスメ・髪型・メイク・フィットネス・恋愛・ライフスタイルなどの、あなたの「好き」を毎日お届けの無料動画アプリです。今すぐ探索しましょう！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 130 | 130 | 129 |
| Popularity | 923 | 921 | 920 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for WakuWaku - Fashion, beauty, and lifestyle videos in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free WakuWaku - Fashion, beauty, and lifestyle videos's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WakuWaku - Fashion, beauty, and lifestyle videos, you can click the app name below to view related reports, or you can find more info in ASOTools.