Watsons ID Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Watsons ID's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Watsons ID.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Watsons ID
App Name : Watsons ID
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : A. S. Watson & Company, Limited
Publisher : Instagram,Facebook,空気読み力,Il Mio Stipendio Netto,Funny gif for whatsapp,Animated Christmas Live Wallpaper,حافظ
Total creative ads during the time period : 991
Duration : 736
Popularity : 68,834
Check ASO Keywords of Watsons ID
2. Watsons ID’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Watsons ID in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Watsons ID in the recent period. As of 2021-05-23, among the Watsons ID‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-23, Watsons ID's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-23, Watsons ID‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Watsons ID
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Watsons ID. We can see some advertising trends.
Top 1 Ad Creative of Watsons ID
Ad Details ：
Headline ：Your ultimate partner
Text ：MOST-LOVED Japan No.1 Sunscreen for 20 years! Dapatkan exclusive deals hanya di Watsons Online & Offline store. Extra offers khusus untuk @watsonsindo members. Diformulasikan dengan skincare ingredients and antioxidant, dan Triple Defense Technology dari #ANESSA akan merawat kulitmu dari photoaging dan bahaya UV. Get yours now!
Top 2 Ad Creative of Watsons ID
Ad Details ：
Headline ：Be fearless under the sun
Text ：MOST-LOVED Japan No.1 Sunscreen for 20 years! Dapatkan exclusive deals hanya di Watsons Online & Offline store. Extra offers khusus untuk @watsonsindo members. Diformulasikan dengan skincare ingredients and antioxidant, dan Triple Defense Technology dari #ANESSA akan merawat kulitmu dari photoaging dan bahaya UV. Get yours now!
Top 3 Ad Creative of Watsons ID
Ad Details ：
Headline ：Be fearless under the sun
Text ：MOST-LOVED Japan No.1 Sunscreen for 20 years! Dapatkan exclusive deals hanya di Watsons Online & Offline store. Extra offers khusus untuk @watsonsindo members. Diformulasikan dengan skincare ingredients and antioxidant, dan Triple Defense Technology dari #ANESSA akan merawat kulitmu dari photoaging dan bahaya UV. Get yours now!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 27 | 27 | 27 |
| Popularity | 133 | 133 | 133 |
| Dimensions | 600 x 600 | 338 x 600 | 338 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Australia,Canada,United States | Australia,United States,United Kingdom,Canada | United Kingdom,Australia,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Watsons ID in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Watsons ID's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Watsons ID, you can click the app name below to view related reports, or you can find more info in ASOTools.