Word Voyage: Word Search & Puzzle Game Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Word Voyage: Word Search & Puzzle Game's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Word Voyage: Word Search & Puzzle Game.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Word Voyage: Word Search & Puzzle Game
App Name : Word Voyage: Word Search & Puzzle Game
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : Unico Studio
Publisher : Instagram,Facebook,Hidden Object Fantasy Voyage,Palavras Cruzadas,Easy Pictures and Words - Photo-Quiz with 5 Topics,Trac nghiem dung sai
Total creative ads during the time period : 109
Duration : 294
Popularity : 10,480
Check ASO Keywords of Word Voyage: Word Search & Puzzle Game
2. Word Voyage: Word Search & Puzzle Game’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Word Voyage: Word Search & Puzzle Game in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Word Voyage: Word Search & Puzzle Game in the recent period. As of 2021-03-16, among the Word Voyage: Word Search & Puzzle Game‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Word Voyage: Word Search & Puzzle Game's the proportion of networks impressions are placed like this:
Instagram's proportion is 29.78%,
Messenger's proportion is 29.78%,
Google Ads(Admob)'s proportion is 26.29%,
Audience Network's proportion is 14.15%,
's proportion is .
In the date of 2021-03-16, Word Voyage: Word Search & Puzzle Game‘s network with the most ads is Google Ads(Admob) and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Word Voyage: Word Search & Puzzle Game
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Word Voyage: Word Search & Puzzle Game. We can see some advertising trends.
Top 1 Ad Creative of Word Voyage: Word Search & Puzzle Game
Ad Details ：
Headline ：Play the most relaxing word game!
Text ：Enjoyful, addictive, and challenging! Stimulate your brain with Word Voyage
Top 2 Ad Creative of Word Voyage: Word Search & Puzzle Game
Ad Details ：
Headline ：Play the most relaxing word game!
Text ：Enjoyful, addictive, and challenging! Stimulate your brain with Word Voyage
Top 3 Ad Creative of Word Voyage: Word Search & Puzzle Game
Ad Details ：
Headline ：Play the most relaxing word game!
Text ：Enjoyful, addictive, and challenging! Stimulate your brain with Word Voyage
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 41 | 41 | 41 |
| Popularity | 225 | 224 | 224 |
| Dimensions | 340 x 426 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | New Zealand,United States,United Kingdom,Australia,Philippines,Canada | United States,New Zealand,United Kingdom,Australia,Philippines,Canada | Australia,United Kingdom,New Zealand,United States,Philippines,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Word Voyage: Word Search & Puzzle Game in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Word Voyage: Word Search & Puzzle Game's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Word Voyage: Word Search & Puzzle Game, you can click the app name below to view related reports, or you can find more info in ASOTools.