Wowcher Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Wowcher’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wowcher.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Wowcher

App Name : Wowcher



OS : iOS

Network : Facebook,Google Ads(Admob),Audience Network

Developer : dmg media ltd

Publisher : MakeupPlus,Las Vegas Auto Clash Of Grand City Crime Simulator,星际战机-全民单机空战空袭游戏,İmsakiyeler: 2019 İmsakiye,Breed×Battle×Music - BEMAGI,多維新聞—5000萬華人首選的新聞資訊平台,优购全球好货-优选淘宝视频购物,Camperstop-App camperplaatsen,Duplicate Photos Cleaner

Total creative ads during the time period : 1,204

Duration : 2,014

Popularity : 163,772

2. Wowcher’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Wowcher in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Wowcher in the recent period. As of 2020-09-07, among the Wowcher‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 100.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Wowcher’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Wowcher‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Wowcher

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wowcher. We can see some advertising trends.

Top 1 Ad Creative of Wowcher

Ad Details :

Headline :💸 DOWNLOAD NOW!

Text :Connecting to the iTunes Store.

Top 2 Ad Creative of Wowcher

Ad Details :

Headline :💸 DOWNLOAD NOW!

Text :Connecting to the iTunes Store.

Top 3 Ad Creative of Wowcher

Ad Details :

Headline :💸 DOWNLOAD NOW!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 8 5 3
Popularity 66 59 55
Dimensions 600 x 318 600 x 600 400 x 400
Creative Type Image Image Video
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries United States United States United States
Language English English German

Through the above analysis, we can see that the most effective channel for Wowcher in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Wowcher’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Wowcher, you can click the app name below to view related reports.