ZYMTA HOME Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ZYMTA HOME's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ZYMTA HOME.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ZYMTA HOME
App Name : ZYMTA HOME
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Zymta
Publisher : Instagram,Facebook,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Korean Food Recipes - 10k Recipes,WomanLog Period Tracker & Calendar,World Surf League
Total creative ads during the time period : 601
Duration : 471
Popularity : 223,558
Check ASO Keywords of ZYMTA HOME
2. ZYMTA HOME’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ZYMTA HOME in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ZYMTA HOME in the recent period. As of 2021-03-15, among the ZYMTA HOME‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 7.14%, Playable Ads category's proportion is 0.0%, Image category's proportion is 92.86%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ZYMTA HOME's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.02%,
Facebook's proportion is 25.01%,
Messenger's proportion is 25.0%,
Instagram's proportion is 24.98%,
's proportion is .
In the date of 2021-03-15, ZYMTA HOME‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of ZYMTA HOME
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ZYMTA HOME. We can see some advertising trends.
Top 1 Ad Creative of ZYMTA HOME
Ad Details ：
Headline ：Pay on Delivery
Text ：The Zymta Shopping app lets you shop of products and manage your Zymta orders from anywhere. Browse, shop by department, quickly search, and Discover the latest offers. Zymta Home is an online shop for luxury homeware and interiors in Lebanon . Towels, bed cover, duvet cover, bed sets, blanket, home...
Top 2 Ad Creative of ZYMTA HOME
Ad Details ：
Headline ：Pay on Delivery
Text ：The Zymta Shopping app lets you shop of products and manage your Zymta orders from anywhere. Browse, shop by department, quickly search, and Discover the latest offers. Zymta Home is an online shop for luxury homeware and interiors in Lebanon . Towels, bed cover, duvet cover, bed sets, blanket, home...
Top 3 Ad Creative of ZYMTA HOME
Ad Details ：
Headline ：Pay on Delivery
Text ：جربي تطبيق زيمتا الآن
تسوقي أونلاين بأمان و بأفضل الأسعار
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 80 | 80 | 80 |
| Popularity | 637 | 637 | 631 |
| Dimensions | 1236 x 1016 | 1236 x 1016 | 1236 x 1016 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Lebanon | Lebanon | Lebanon |
| Language | English | English | Arabic |
Through the above analysis, we can see that the most effective channel for ZYMTA HOME in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free ZYMTA HOME's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ZYMTA HOME, you can click the app name below to view related reports, or you can find more info in ASOTools.