ZZ MALL Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ZZ MALL's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ZZ MALL.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ZZ MALL
App Name : ZZ MALL
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Arezzo
Publisher : Instagram,Facebook,Birthday Meaning,Live Stream from Makkah and Madinah, 24 / 7 online,Nursery Rhymes For Kids: Preschool Learning Songs,고양이 키우기 게임, 집사의 길
Total creative ads during the time period : 2,112
Duration : 188
Popularity : 185,614
Check ASO Keywords of ZZ MALL
2. ZZ MALL’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ZZ MALL in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ZZ MALL in the recent period. As of 2021-03-15, among the ZZ MALL‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 19.81%, Playable Ads category's proportion is 0.0%, Image category's proportion is 80.19%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ZZ MALL's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.25%,
Instagram's proportion is 25.02%,
Messenger's proportion is 24.88%,
Audience Network's proportion is 24.85%,
's proportion is .
In the date of 2021-03-15, ZZ MALL‘s network with the most ads is Instagram and its proportion is 25.17%.
3. Top 3 Ad Creative Analysis of ZZ MALL
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ZZ MALL. We can see some advertising trends.
Top 1 Ad Creative of ZZ MALL
Ad Details ：
Headline ：Rasteira Arezzo Basics Ouro | ZZ MALL
Text ：As top marcas que você sempre quis em um só lugar 😍 Compre agora mesmo no ZZ MALL!
Top 2 Ad Creative of ZZ MALL
Ad Details ：
Headline ：Rasteira Arezzo Basics Ouro | ZZ MALL
Text ：As top marcas que você sempre quis em um só lugar 😍 Compre agora mesmo no ZZ MALL!
Top 3 Ad Creative of ZZ MALL
Ad Details ：
Headline ：Rasteira Arezzo Basics Ouro | ZZ MALL
Text ：As top marcas que você sempre quis em um só lugar 😍 Compre agora mesmo no ZZ MALL!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 94 | 94 | 94 |
| Popularity | 328 | 328 | 326 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 4 | 4 | 4 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for ZZ MALL in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free ZZ MALL's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ZZ MALL, you can click the app name below to view related reports, or you can find more info in ASOTools.