ДомКлик Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ДомКлик's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ДомКлик.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ДомКлик
App Name : ДомКлик
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Центр недвижимости от Сбербанка
Publisher : Hush Little Baby - Fun Activities and Sing Along,Baby Cookie Maker - kids games,Instagram,Günlük Aşk Falı,Talking Pocoyo Football Free,Counting 123 - Learn to count,Mr Jump,Talking Monster Girl,Cell Trap Multiplayer
Total creative ads during the time period : 2,131
Duration : 553
Popularity : 210,182
Check ASO Keywords of ДомКлик
2. ДомКлик’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ДомКлик in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ДомКлик in the recent period. As of 2021-03-16, among the ДомКлик‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, ДомКлик's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.04%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 24.96%,
's proportion is .
In the date of 2021-03-16, ДомКлик‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of ДомКлик
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ДомКлик. We can see some advertising trends.
Top 1 Ad Creative of ДомКлик
Ad Details ：
Headline ：Готовые квартиры на ДомКлик 4+
Text ：Сервис для покупки квартир. 4+
Top 2 Ad Creative of ДомКлик
Ad Details ：
Headline ：Тысячи предложений
Text ：Снимите квартиру без посредников и нежелательных звонков! Быстрая сделка с проверенными партнерами и собственниками.
Top 3 Ad Creative of ДомКлик
Ad Details ：
Headline ：ДомКлик от Сбербанка
Text ：Connecting to the iTunes Store.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 157 | 143 | 216 |
| Popularity | 984 | 964 | 931 |
| Dimensions | 640 x 360 | 400 x 400 | 1080 x 1080 |
| Creative Type | Video | Video | Image |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 2 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | English |
Through the above analysis, we can see that the most effective channel for ДомКлик in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free ДомКлик's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ДомКлик, you can click the app name below to view related reports, or you can find more info in ASOTools.