ТОКИО-CITY Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ТОКИО-CITY's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ТОКИО-CITY.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ТОКИО-CITY
App Name : ТОКИО-CITY
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : TOKYO-CITY
Publisher : Instagram,Facebook,Bob Zoom - Videos, games and books for kids,Run Dungeon Run : The Best Running Games,Battery Monitor Widget,Estereo Solar Guatemala
Total creative ads during the time period : 141
Duration : 237
Popularity : 12,054
Check ASO Keywords of ТОКИО-CITY
2. ТОКИО-CITY’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ТОКИО-CITY in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ТОКИО-CITY in the recent period. As of 2021-03-15, among the ТОКИО-CITY‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, ТОКИО-CITY's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.05%,
Audience Network's proportion is 25.05%,
Messenger's proportion is 25.05%,
Instagram's proportion is 24.84%,
's proportion is .
In the date of 2021-03-15, ТОКИО-CITY‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of ТОКИО-CITY
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ТОКИО-CITY. We can see some advertising trends.
Top 1 Ad Creative of ТОКИО-CITY
Ad Details ：
Headline ：
Text ：Скачивайте обновлённое мобильное приложение службы доставки ТОКИО-CITY!
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В нашем меню представлено более 250 позиций на любой вкус: роллы, паста, пицца, горячее, салаты, супы, закуски, домашняя кулинария и напитки.
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Минимальная сумма заказа - 700₽. Время доставки от 45 минут.
Top 2 Ad Creative of ТОКИО-CITY
Ad Details ：
Headline ：
Text ：Скачивайте обновлённое мобильное приложение службы доставки ТОКИО-CITY!
⠀
В нашем меню представлено более 250 позиций на любой вкус: роллы, паста, пицца, горячее, салаты, супы, закуски, домашняя кулинария и напитки.
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Минимальная сумма заказа - 700₽. Время доставки от 40 минут.
Top 3 Ad Creative of ТОКИО-CITY
Ad Details ：
Headline ：
Text ：Скачивайте обновлённое мобильное приложение службы доставки ТОКИО-CITY!
⠀
В нашем меню представлено более 250 позиций на любой вкус: роллы, паста, пицца, горячее, салаты, супы, закуски, домашняя кулинария и напитки.
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Минимальная сумма заказа - 700₽. Время доставки от 45 минут.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 113 | 113 | 21 |
| Popularity | 862 | 859 | 110 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for ТОКИО-CITY in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free ТОКИО-CITY's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ТОКИО-CITY, you can click the app name below to view related reports, or you can find more info in ASOTools.