マンガＵＰ！ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the マンガＵＰ！'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps マンガＵＰ！.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of マンガＵＰ！
App Name : マンガＵＰ！
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : SQUARE ENIX
Publisher : Instagram,Facebook,Drift Mania Championship,Fotor - Photo Editor&Collage,Montage Video Musique
Total creative ads during the time period : 8,717
Duration : 1,529
Popularity : 1,150,867
Check ASO Keywords of マンガＵＰ！
2. マンガＵＰ！’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser マンガＵＰ！ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of マンガＵＰ！ in the recent period. As of 2021-03-15, among the マンガＵＰ！‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 1.96%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 98.04%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, マンガＵＰ！'s the proportion of networks impressions are placed like this:
Facebook's proportion is 27.7%,
Audience Network's proportion is 23.72%,
Instagram's proportion is 23.48%,
Messenger's proportion is 22.71%,
Google Ads(Admob)'s proportion is 2.39%.
In the date of 2021-03-15, マンガＵＰ！‘s network with the most ads is Facebook and its proportion is 25.49%.
3. Top 3 Ad Creative Analysis of マンガＵＰ！
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of マンガＵＰ！. We can see some advertising trends.
Top 1 Ad Creative of マンガＵＰ！
Ad Details ：
Headline ：スクエニの漫画アプリ
Text ：毎日10作品以上をアップ
Top 2 Ad Creative of マンガＵＰ！
Ad Details ：
Headline ：スクエニの漫画アプリ
Text ：全てのマンガが基本無料
Top 3 Ad Creative of マンガＵＰ！
Ad Details ：
Headline ：マンガＵＰ！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 209 | 184 | 329 |
| Popularity | 997 | 993 | 989 |
| Dimensions | 640 x 360 | 640 x 360 | |
| Creative Type | Video | Video | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 1 | 1 | 2 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for マンガＵＰ！ in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free マンガＵＰ！'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to マンガＵＰ！, you can click the app name below to view related reports, or you can find more info in ASOTools.