Soul-Meet new friends Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Soul-Meet new friends's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Soul-Meet new friends.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Soul-Meet new friends
App Name : Soul-Meet new friends
Logo：
OS : Android
Network : Messenger,Instagram,Facebook
Developer : SOUL EGG HOLDINGS LIMITED
Publisher : Instagram,Facebook,Shinee - Lyrics,Spiritual reading with Kaysa,Ceramah Ramadhan,Cat language translator joke
Total creative ads during the time period : 2,999
Duration : 502
Popularity : 565,922
Check ASO Keywords of Soul-Meet new friends
2. Soul-Meet new friends’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Soul-Meet new friends in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Soul-Meet new friends in the recent period. As of 2021-03-15, among the Soul-Meet new friends‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 57.14%, Playable Ads category's proportion is 0.0%, Image category's proportion is 42.86%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Soul-Meet new friends's the proportion of networks impressions are placed like this:
Facebook's proportion is 38.19%,
Messenger's proportion is 30.91%,
Instagram's proportion is 30.9%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Soul-Meet new friends‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Soul-Meet new friends
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Soul-Meet new friends. We can see some advertising trends.
Top 1 Ad Creative of Soul-Meet new friends
Ad Details ：
Headline ：Soulに来て
Text ：超暖かい社交App
Top 2 Ad Creative of Soul-Meet new friends
Ad Details ：
Headline ：
Text ：빅데이터 분석으로 찰떡 궁합인 친구를 만나게 해주는 앱-[Soul]
Top 3 Ad Creative of Soul-Meet new friends
Ad Details ：
Headline ：
Text ：빅데이터 분석으로 찰떡 궁합인 친구를 만나게 해주는 앱-[Soul]
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 278 | 155 | 155 |
| Popularity | 964 | 962 | 962 |
| Dimensions | 512 x 250 | 224 x 400 | 224 x 400 |
| Creative Type | Image | Video | Video |
| Network | Google Ads(Admob) | Messenger | |
| Related Ads | 2 | 1 | 1 |
| Countries | Australia,United States,United Kingdom,Canada | Korea | Korea |
| Language | English | Korean | Korean |
Through the above analysis, we can see that the most effective channel for Soul-Meet new friends in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Soul-Meet new friends's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Soul-Meet new friends, you can click the app name below to view related reports, or you can find more info in ASOTools.