三越伊勢丹 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 三越伊勢丹's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 三越伊勢丹.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 三越伊勢丹
App Name : 三越伊勢丹
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Isetan Mitsukoshi Ltd.
Publisher : Instagram,Facebook,Alarm Clock,Fire Truck Jigsaw Puzzles,网球大师公开赛 - 我的掌上游戏世界,Bernie Trump Cooking Blitz - Election Bakery Dash & Sandwiches On the Run Game 2!
Total creative ads during the time period : 440
Duration : 467
Popularity : 42,650
Check ASO Keywords of 三越伊勢丹
2. 三越伊勢丹’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 三越伊勢丹 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 三越伊勢丹 in the recent period. As of 2021-03-15, among the 三越伊勢丹‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 三越伊勢丹's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.24%,
Messenger's proportion is 25.24%,
Facebook's proportion is 24.84%,
Instagram's proportion is 24.49%,
Google Ads(Admob)'s proportion is 0.18%.
In the date of 2021-03-15, 三越伊勢丹‘s network with the most ads is Facebook and its proportion is 24.37%.
3. Top 3 Ad Creative Analysis of 三越伊勢丹
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 三越伊勢丹. We can see some advertising trends.
Top 1 Ad Creative of 三越伊勢丹
Ad Details ：
Headline ：
Text ：🎉ディアダリアX三越伊勢丹オンラインストア
三越伊勢丹オンラインストアでもディアダリアの商品をご購入いただけます！
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📸映像の商品：アルーア シャイン ラストラス リッププランパー ATTRACTION 3,740円（税抜）
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💄角度によって多彩にきらめく3つのカラー
💄透明に輝く、シアーシャインフィニッシュ
💄天然プランピング成分配合
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詳細は、「三越伊勢丹オンラインストア」でご覧ください！
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#ディアダリア #ヴィーガンコスメ #クルエルティフリー #リッププランパー #三越伊勢丹オンラインストア
Top 2 Ad Creative of 三越伊勢丹
Ad Details ：
Headline ：
Text ：🎉ディアダリアX三越伊勢丹オンラインストア
三越伊勢丹オンラインストアでもディアダリアの商品をご購入いただけます！
⠀
📸映像の商品：アルーア シャイン ラストラス リッププランパー ATTRACTION 3,740円（税抜）
⠀
💄角度によって多彩にきらめく3つのカラー
💄透明に輝く、シアーシャインフィニッシュ
💄天然プランピング成分配合
⠀
詳細は、「三越伊勢丹オンラインストア」でご覧ください！
⠀
#ディアダリア #ヴィーガンコスメ #クルエルティフリー #リッププランパー #三越伊勢丹オンラインストア
Top 3 Ad Creative of 三越伊勢丹
Ad Details ：
Headline ：
Text ：生活必需品のマスク。
毎日身に着けたいと思えるマスクをつくりました。
京友禅の職人が染色した絹の生地から伊勢丹のバイヤーが選び抜いた12色の無地生地を使い、デザイン性、機能性に優れたマスクです。
試作と素材の選定を繰り返し、納得したデザインと素材で作っています。
染色、縫製は京都の職人が行っています。
洗いながら毎日同じマスクを使用すること2カ月間の耐久試験も実施。耐久性もお墨付きです。
男女兼用で、耳が痛くなりにくい柔らかゴム紐を使っているため長時間の仕様でも快適です。お好きな長さでお使いください。
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 101 | 101 | 133 |
| Popularity | 737 | 735 | 607 |
| Dimensions | 340 x 426 | 340 x 426 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 2 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for 三越伊勢丹 in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free 三越伊勢丹's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 三越伊勢丹, you can click the app name below to view related reports, or you can find more info in ASOTools.