天气大师 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 天气大师's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 天气大师.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 天气大师
App Name : 天气大师
Logo：
OS : Android
Network : 腾讯社交广告（广点通）,头条穿山甲,快手
Developer : 三六零科技集团有限公司
Publisher : 糗事百科,天天快报-年度成长最快的个性阅读智能推荐资讯软件,PPTV聚力视频,鲁大师安卓版,今日头条
Total creative ads during the time period : 2,606
Duration : 254
Popularity : 151,234
Check ASO Keywords of 天气大师
2. 天气大师’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 天气大师 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 天气大师 in the recent period. As of 2021-03-10, among the 天气大师‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, 天气大师's the proportion of networks impressions are placed like this:
头条穿山甲's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-10, 天气大师‘s network with the most ads is 头条穿山甲 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 天气大师
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 天气大师. We can see some advertising trends.
Top 1 Ad Creative of 天气大师
Ad Details ：
Headline ：本区天气预报，精准预报几点几分下雨，分时段预报
Text ：本区天气预报，精准预报几点几分下雨，分时段预报
Top 2 Ad Creative of 天气大师
Ad Details ：
Headline ：本地天气预报，精确到几点几分下雨，还能语音播报，实时更新
Text ：本地天气预报，精确到几点几分下雨，还能语音播报，实时更新
Top 3 Ad Creative of 天气大师
Ad Details ：
Headline ：手机病毒已满？打开这个开关，每天自动清理病毒！
Text ：手机病毒已满？打开这个开关，每天自动清理病毒！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 181 | 199 | 144 |
| Popularity | 759 | 642 | 599 |
| Dimensions | 1280 x 720 | 1280 x 720 | 1280 x 720 |
| Creative Type | Image | Image | Image |
| Network | 头条穿山甲 | 头条穿山甲 | 头条穿山甲 |
| Related Ads | 2 | 3 | 2 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 天气大师 in recent advertising is 头条穿山甲, and the main creative type is Image.
In conclusion: The above is a free 天气大师's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 天气大师, you can click the app name below to view related reports, or you can find more info in ASOTools.