PayPal Prepaid Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PayPal Prepaid's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PayPal Prepaid.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PayPal Prepaid
App Name : PayPal Prepaid
Logo：
OS : iOS
Network : Instagram,Facebook,Audience Network
Developer : NETSPEND CORPORATION
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,100+ Smoothie Recipes - Healthy Drinks Recipes
Total creative ads during the time period : 70
Duration : 605
Popularity : 42,245
Check ASO Keywords of PayPal Prepaid
2. PayPal Prepaid’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PayPal Prepaid in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PayPal Prepaid in the recent period. As of 2021-02-22, among the PayPal Prepaid‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-22, PayPal Prepaid's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-02-22, PayPal Prepaid‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of PayPal Prepaid
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PayPal Prepaid. We can see some advertising trends.
Top 1 Ad Creative of PayPal Prepaid
Ad Details ：
Headline ：Order Now!
Text ：Transfer money from your PayPal account to your Card Account.
Subject to card activation and ID verification. Terms & costs apply. Card issued by Bancorp Bank, Member FDIC.
Top 2 Ad Creative of PayPal Prepaid
Ad Details ：
Headline ：Order Now!
Text ：Transfer money from your PayPal account to your Card Account.
Subject to card activation and ID verification. Terms & costs apply. Card issued by Bancorp Bank, Member FDIC.
Top 3 Ad Creative of PayPal Prepaid
Ad Details ：
Headline ：Order Now!
Text ：Transfer money from your PayPal account to your Card Account.
Subject to card activation and ID verification. Terms & costs apply. Card issued by Bancorp Bank, Member FDIC.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 305 | 305 | 305 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for PayPal Prepaid in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free PayPal Prepaid's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PayPal Prepaid, you can click the app name below to view related reports, or you can find more info in ASOTools.