小說閱讀王 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 小說閱讀王's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 小說閱讀王.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 小說閱讀王
App Name : 小說閱讀王
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : Scorpio Technology INC
Publisher : Instagram
Total creative ads during the time period : 21
Duration : 78
Popularity : 6,016
Check ASO Keywords of 小說閱讀王
2. 小說閱讀王’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 小說閱讀王 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 小說閱讀王 in the recent period. As of 2021-03-15, among the 小說閱讀王‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 小說閱讀王's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.35%,
Instagram's proportion is 24.55%,
Messenger's proportion is 24.55%,
Audience Network's proportion is 24.55%,
's proportion is .
In the date of 2021-03-15, 小說閱讀王‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 小說閱讀王
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 小說閱讀王. We can see some advertising trends.
Top 1 Ad Creative of 小說閱讀王
Ad Details ：
Headline ：不再花錢看小說 這裏全文免費看！種類豐富，正版保證！
Text ：還在付費閱讀嗎？這裏小說免費看！ 人氣小說，海量全免費，本本都精彩。 拒絕中途收費，不再看半截小說。 正版有保證，翻頁流暢，無章節錯亂。
Top 2 Ad Creative of 小說閱讀王
Ad Details ：
Headline ：拒絕中途收費，萬本小說永久免費！
Text ：還在付費閱讀嗎？這裏小說免費看！ 人氣小說，海量全免費，本本都精彩。 拒絕中途收費，不再看半截小說。 正版有保證，翻頁流暢，無章節錯亂。
Top 3 Ad Creative of 小說閱讀王
Ad Details ：
Headline ：還在花錢看小說？這裏免費看！✔真免費，不花錢！
Text ：✩海量熱門小說，分類齊全及時更新；
✩正版小說閱讀，無章節錯亂排版佳；
✩真正免費小說，不花一分錢看全本；
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 70 | 70 | 70 |
| Popularity | 503 | 501 | 500 |
| Dimensions | 340 x 426 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan | Taiwan | Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for 小說閱讀王 in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free 小說閱讀王's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 小說閱讀王, you can click the app name below to view related reports, or you can find more info in ASOTools.