快遇爱 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 快遇爱's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 快遇爱.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 快遇爱
App Name : 快遇爱
Logo：
OS : Android
Network : 腾讯社交广告（广点通）,头条穿山甲,今日头条
Developer : 北京缘博网络科技有限公司
Publisher : 天天快报-年度成长最快的个性阅读智能推荐资讯软件,快报-腾讯兴趣阅读平台,360手机助手,迅雷,聊天女仆,中华万年历,糗事百科
Total creative ads during the time period : 673
Duration : 1,517
Popularity : 28,329
Check ASO Keywords of 快遇爱
2. 快遇爱’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 快遇爱 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 快遇爱 in the recent period. As of 2021-03-10, among the 快遇爱‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 40.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 60.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, 快遇爱's the proportion of networks impressions are placed like this:
头条穿山甲's proportion is 99.09%,
西瓜视频's proportion is 0.91%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-10, 快遇爱‘s network with the most ads is 头条穿山甲 and its proportion is 60.0%.
3. Top 3 Ad Creative Analysis of 快遇爱
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 快遇爱. We can see some advertising trends.
Top 1 Ad Creative of 快遇爱
Ad Details ：
Headline ：快遇爱
Text ：找武汉男友，有意可见面约会
Top 2 Ad Creative of 快遇爱
Ad Details ：
Headline ：27岁，幼儿园教师，单身，寻找下班约会对象
Text ：
Top 3 Ad Creative of 快遇爱
Ad Details ：
Headline ：22岁，音乐老师，寻找同城男性约会
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 80 | 73 | 49 |
| Popularity | 809 | 517 | 270 |
| Dimensions | 1000 x 560 | 640 x 264 | 640 x 264 |
| Creative Type | Image | Image | Image |
| Network | 腾讯社交广告（广点通） | vivo浏览器 | vivo浏览器 |
| Related Ads | 34 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 快遇爱 in recent advertising is 腾讯社交广告（广点通）, and the main creative type is Image.
In conclusion: The above is a free 快遇爱's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 快遇爱, you can click the app name below to view related reports, or you can find more info in ASOTools.