梦幻花园 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 梦幻花园's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 梦幻花园.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 梦幻花园
App Name : 梦幻花园
Logo：
OS : Android
Network : 头条穿山甲,今日头条,腾讯社交广告（广点通）
Developer : 深圳市创梦天地科技有限公司
Publisher : QQ浏览器 - 腾讯王卡，全网免流量,今日头条,糗事百科,騰訊視頻,单田芳评书,抖音短视频,火山直播,成语消消消
Total creative ads during the time period : 679
Duration : 340
Popularity : 37,827
Check ASO Keywords of 梦幻花园
2. 梦幻花园’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 梦幻花园 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 梦幻花园 in the recent period. As of 2021-03-11, among the 梦幻花园‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 80.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 20.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 梦幻花园's the proportion of networks impressions are placed like this:
今日头条's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 梦幻花园‘s network with the most ads is 今日头条 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 梦幻花园
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 梦幻花园. We can see some advertising trends.
Top 1 Ad Creative of 梦幻花园
Ad Details ：
Headline ：超火的休闲小游戏，打发时间专用！
Text ：
Top 2 Ad Creative of 梦幻花园
Ad Details ：
Headline ：逃脱困境，你需要几步？
Text ：据说玩这游戏的IQ都超160
Top 3 Ad Creative of 梦幻花园
Ad Details ：
Headline ：逃脱困境，你需要几步？
Text ：据说玩这游戏的IQ都超160
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 235 | 95 | 95 |
| Popularity | 911 | 307 | 307 |
| Dimensions | 1332 x 750 | 1332 x 750 | 1332 x 750 |
| Creative Type | Video | Video | Video |
| Network | 腾讯社交广告（广点通） | 腾讯社交广告（广点通） | |
| Related Ads | 2 | 2 | 2 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 梦幻花园 in recent advertising is 腾讯社交广告（广点通）, and the main creative type is Video.
In conclusion: The above is a free 梦幻花园's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 梦幻花园, you can click the app name below to view related reports, or you can find more info in ASOTools.