欢乐答题 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 欢乐答题's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 欢乐答题.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 欢乐答题
App Name : 欢乐答题
Logo：
OS : Android
Network : 头条穿山甲,趣头条,火山小视频
Developer : 讯通无限（广州）网络技术有限公司
Publisher : Mars Security,火山直播,安全勇士,扎堆小说,365清理大师,抖音短视频,守护球球,成语消消消,开心跳一跳
Total creative ads during the time period : 534
Duration : 181
Popularity : 30,454
Check ASO Keywords of 欢乐答题
2. 欢乐答题’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 欢乐答题 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 欢乐答题 in the recent period. As of 2021-03-08, among the 欢乐答题‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-08, 欢乐答题's the proportion of networks impressions are placed like this:
头条穿山甲's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-08, 欢乐答题‘s network with the most ads is 头条穿山甲 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 欢乐答题
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 欢乐答题. We can see some advertising trends.
Top 1 Ad Creative of 欢乐答题
Ad Details ：
Headline ：上下班这样打发时间，猜猜成语，边答题边赚钱！
Text ：上下班这样打发时间，猜猜成语，边答题边赚钱！
Top 2 Ad Creative of 欢乐答题
Ad Details ：
Headline ：上下班这样打发时间，猜猜成语，边答题边赚钱！
Text ：上下班这样打发时间，猜猜成语，边答题边赚钱！
Top 3 Ad Creative of 欢乐答题
Ad Details ：
Headline ：0.3元即可提现，我已经到账了！你也快来试试吧！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 35 | 35 | 24 |
| Popularity | 130 | 122 | 118 |
| Dimensions | 1280 x 720 | 1280 x 720 | 720 x 1280 |
| Creative Type | Image | Image | Video |
| Network | 头条穿山甲 | 头条穿山甲 | 抖音短视频 |
| Related Ads | 2 | 2 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 欢乐答题 in recent advertising is 头条穿山甲, and the main creative type is Image.
In conclusion: The above is a free 欢乐答题's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 欢乐答题, you can click the app name below to view related reports, or you can find more info in ASOTools.