溫馨 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 溫馨's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 溫馨.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 溫馨
App Name : 溫馨
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : 林東寬
Publisher : Instagram,C CHANNEL-Tips tricks videos,Toolwiz Photos - Pro Editor,Text Free: WiFi Calling App ,Treehouse Table,Text Free: Free Text Plus Call,Talkray - Free Calls Texts,Square Fit Size -Photo Editor &Photo Collage Maker
Total creative ads during the time period : 185
Duration : 1,322
Popularity : 87,911
Check ASO Keywords of 溫馨
2. 溫馨’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 溫馨 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 溫馨 in the recent period. As of 2021-03-16, among the 溫馨‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, 溫馨's the proportion of networks impressions are placed like this:
Facebook's proportion is 70.7%,
Audience Network's proportion is 9.77%,
Instagram's proportion is 9.77%,
Messenger's proportion is 9.77%,
's proportion is .
In the date of 2021-03-16, 溫馨‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of 溫馨
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 溫馨. We can see some advertising trends.
Top 1 Ad Creative of 溫馨
Ad Details ：
Headline ：溫馨 - 男女線上交友
Text ：立即下載，隨時找到聊天對象
用溫馨開啟多采多姿的生活
Top 2 Ad Creative of 溫馨
Ad Details ：
Headline ：那還等什麼呢！？
Text ：脫離單身宣言
Top 3 Ad Creative of 溫馨
Ad Details ：
Headline ：下載交友APP，開啟你我之間的橋樑
Text ：想認識我嗎？？
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 411 | 463 | 463 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan | Taiwan | Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for 溫馨 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free 溫馨's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 溫馨, you can click the app name below to view related reports, or you can find more info in ASOTools.