缘来相亲 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 缘来相亲's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 缘来相亲.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 缘来相亲
App Name : 缘来相亲
Logo：
OS : Android
Network : 快手,今日头条,UC头条
Developer : 重庆水葫芦网络科技有限公司
Publisher :
Total creative ads during the time period : 410
Duration : 141
Popularity : 22,018
Check ASO Keywords of 缘来相亲
2. 缘来相亲’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 缘来相亲 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 缘来相亲 in the recent period. As of 2021-03-11, among the 缘来相亲‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 缘来相亲's the proportion of networks impressions are placed like this:
快手's proportion is 68.13%,
今日头条's proportion is 31.87%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 缘来相亲‘s network with the most ads is 快手 and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of 缘来相亲
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 缘来相亲. We can see some advertising trends.
Top 1 Ad Creative of 缘来相亲
Ad Details ：
Headline ：一键搜索附近单身女孩儿,快来看看有没有自己喜欢的
Text ：
Top 2 Ad Creative of 缘来相亲
Ad Details ：
Headline ：欢友
Text ：老婆最近迷上了这款软件,天天都有红包拿!
Top 3 Ad Creative of 缘来相亲
Ad Details ：
Headline ：老婆最近迷上了这款软件，天天都有红包拿!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 30 | 22 | 47 |
| Popularity | 145 | 113 | 106 |
| Dimensions | 720 x 1280 | 480 x 800 | 720 x 1280 |
| Creative Type | Video | Image | Video |
| Network | 快手 | 快手 | 快手 |
| Related Ads | 1 | 1 | 3 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 缘来相亲 in recent advertising is 快手, and the main creative type is Video.
In conclusion: The above is a free 缘来相亲's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 缘来相亲, you can click the app name below to view related reports, or you can find more info in ASOTools.