What we discussed:
• KPIs and Conversion rates - which ones to focus on ASO+ASA?
• Google Play, Apple App Store, Meta, TikTok, and co ads
• Continuous Growth loop/framework
• Overview of the different mobile markets (statistics & hot genres)
• Benchmarks(CPI, CPM, CPC and etc.) of the advertising cost in various regions
• Case study: How popular game/app win the market
• Key factors for mobile advertising success
• UA strategies, Showcasing the funnel, metrics for each stage
• Benchmarking at each stage of the funnel
The Speakers
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Summer Liu
CMO at SocialPeta![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/jpeg/Elena-Wibmer__2f340d2d53c5f8086a1d21603be9ad01.jpeg)
Elena Wibmer
Product Marketer at App Radar![Alternative Text](https://zbase-global.zingfront.com/saasbox/resources/jpg/1602191056871__132c9606ea97c65e44e0983e2a1a94bd.jpg)
Mihovil Grguric
CEO at UdonisSocialPeta Marketing Partners
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Want to discuss marketing collaboration?
Get in touch with us: fiona@socialpeta.com