ALTER EGO Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ALTER EGO's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ALTER EGO.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ALTER EGO
App Name : ALTER EGO
Logo：
OS : Android
Network : Google Ads(Admob),YouTube,Twitter
Developer : Caramel Column Inc.
Publisher : The Farm : Sassy Princess,將苑（又稱諸葛亮將苑、武侯將苑、武侯心書、新書、武侯新書等）,KPSS PUANMATİK,Red button: do not disturb, clicker games, not not,Make Your Filter - Create unique flawless photos.,Escape Game Museum,Robot Photo Booth,Dogefut 18,AZ Screen Recorder - Video Recorder, Livestream
Total creative ads during the time period : 25
Duration : 629
Popularity : 1,665
Check ASO Keywords of ALTER EGO
2. ALTER EGO’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ALTER EGO in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ALTER EGO in the recent period. As of 2021-05-25, among the ALTER EGO‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, ALTER EGO's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-25, ALTER EGO‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of ALTER EGO
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ALTER EGO. We can see some advertising trends.
Top 1 Ad Creative of ALTER EGO
Ad Details ：
Headline ：自我をあらしめよ
Text ：性格分析をしてみたい人へ
Top 2 Ad Creative of ALTER EGO
Ad Details ：
Headline ：Self-Discovery Clicker Game
Text ："Who am I?"
Top 3 Ad Creative of ALTER EGO
Ad Details ：
Headline ：ALTER EGO
Text ：■あなたのためのゲーム ・性格分析をしてみたい人 ・文学や哲学、心理学に興味がある人 ・私ってなにと自問自答を続けてしまう人
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 7 | 1 | 1 |
| Popularity | 63 | 51 | 51 |
| Dimensions | 1280 x 720 | 406 x 720 | 800 x 800 |
| Creative Type | Video | Video | Image |
| Network | Google Ads(Admob) | Google Ads(Admob) | |
| Related Ads | 1 | 1 | 1 |
| Countries | Japan | Canada,United Kingdom,United States,Australia | Japan |
| Language | Japanese | English | Japanese |
Through the above analysis, we can see that the most effective channel for ALTER EGO in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free ALTER EGO's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ALTER EGO, you can click the app name below to view related reports, or you can find more info in ASOTools.