Babylon Health: Virtual Doctor Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Babylon Health: Virtual Doctor's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Babylon Health: Virtual Doctor.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Babylon Health: Virtual Doctor
App Name : Babylon Health: Virtual Doctor
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : Babylon Health
Publisher : Instagram,Facebook,Cool Wallpapers for Pokemon,开箱模拟器 for 皇室战争,Wifi password free,Fotor - Photo Editor&Collage
Total creative ads during the time period : 777
Duration : 331
Popularity : 450,959
Check ASO Keywords of Babylon Health: Virtual Doctor
2. Babylon Health: Virtual Doctor’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Babylon Health: Virtual Doctor in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Babylon Health: Virtual Doctor in the recent period. As of 2021-03-15, among the Babylon Health: Virtual Doctor‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 74.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Babylon Health: Virtual Doctor's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.39%,
Instagram's proportion is 30.72%,
Audience Network's proportion is 18.94%,
Messenger's proportion is 18.94%,
's proportion is .
In the date of 2021-03-15, Babylon Health: Virtual Doctor‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Babylon Health: Virtual Doctor
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Babylon Health: Virtual Doctor. We can see some advertising trends.
Top 1 Ad Creative of Babylon Health: Virtual Doctor
Ad Details ：
Headline ：How healthy is your heart?
Text ：Explore your health from your phone with Babylon. Get a free AI-powered health report that helps you explore, track and improve your health. Download the Babylon app and use the code NYC during registration.
Top 2 Ad Creative of Babylon Health: Virtual Doctor
Ad Details ：
Headline ：Learn something new about your heart
Text ：Explore your health from your phone with Babylon. Get a free AI-powered health report that helps you explore, track and improve your health. Download the Babylon app and use the code NYC during registration.
Top 3 Ad Creative of Babylon Health: Virtual Doctor
Ad Details ：
Headline ：Babylon Health
Text ：Get 24/7 video appointments, check your symptoms and more - right from your phone.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 268 | 266 | 272 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 320 x 400 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Babylon Health: Virtual Doctor in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Babylon Health: Virtual Doctor's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Babylon Health: Virtual Doctor, you can click the app name below to view related reports, or you can find more info in ASOTools.