BetterMe: Widget Workout& Diet Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the BetterMe: Widget Workout& Diet's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps BetterMe: Widget Workout& Diet.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of BetterMe: Widget Workout& Diet
App Name : BetterMe: Widget Workout& Diet
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : BetterMe Limited
Publisher : Instagram,Fotor - Photo Editor&Collage,TopBuzz: Notícias,Vídeos, GIFs,MakeupPlus - Virtual Makeup,地铁跑酷 - 官方中文版,1个月下蹲挑战
Total creative ads during the time period : 10,000
Duration : 1,140
Popularity : 1,780,590
Check ASO Keywords of BetterMe: Widget Workout& Diet
2. BetterMe: Widget Workout& Diet’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser BetterMe: Widget Workout& Diet in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of BetterMe: Widget Workout& Diet in the recent period. As of 2021-03-15, among the BetterMe: Widget Workout& Diet‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 65.52%, Playable Ads category's proportion is 0.0%, Image category's proportion is 34.48%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, BetterMe: Widget Workout& Diet's the proportion of networks impressions are placed like this:
Facebook's proportion is 39.45%,
Instagram's proportion is 34.1%,
Audience Network's proportion is 11.7%,
Messenger's proportion is 11.05%,
Google Ads(Admob)'s proportion is 3.7%.
In the date of 2021-03-15, BetterMe: Widget Workout& Diet‘s network with the most ads is Google Ads(Admob) and its proportion is 27.59%.
3. Top 3 Ad Creative Analysis of BetterMe: Widget Workout& Diet
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of BetterMe: Widget Workout& Diet. We can see some advertising trends.
Top 1 Ad Creative of BetterMe: Widget Workout& Diet
Ad Details ：
Headline ：Start Free 7-Day Trial!
Text ：Install App And Get Ultimate 28 Days Meal & Workout Plan 😍💪
Top 2 Ad Creative of BetterMe: Widget Workout& Diet
Ad Details ：
Headline ：Start Free 7-Day Trial !
Text ：Thousands of satisfied customers have rated the app 5 stars and left their enthusiastic reviews on the App Store. BetterMe lets you have the expertise of fitness and diet specialists in the palm of your hand without ever having to hit the gym. Currently, BetterMe is available in five languages: E...
Top 3 Ad Creative of BetterMe: Widget Workout& Diet
Ad Details ：
Headline ：PERFECT BODY
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 513 | 285 | 257 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 1200 x 1200 | 1080 x 1080 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Montserrat,Panama,Ghana,Portugal,Reunion,South Africa,Saudi Arabia,Canada,Antigua and Barbuda,Israel,Kuwait,Oman,Cyprus,Indonesia,Italy,Ukraine,Dominican,Denmark,Venezuela | United Arab Emirates,Dominican | Indonesia |
| Language | English | English | Indonesian |
Through the above analysis, we can see that the most effective channel for BetterMe: Widget Workout& Diet in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free BetterMe: Widget Workout& Diet's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to BetterMe: Widget Workout& Diet, you can click the app name below to view related reports, or you can find more info in ASOTools.