Celcom Pulse Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Celcom Pulse’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Celcom Pulse.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Celcom Pulse

App Name : Celcom Pulse


Celcom Pulse-SocialPeta

OS : Android

Network : Twitter,Facebook,Audience Network

Developer : Celcom Axiata Berhad

Publisher :

Total creative ads during the time period : 12

Duration : 12

Popularity : 639

2. Celcom Pulse’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Celcom Pulse in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Celcom Pulse in the recent period. As of 2020-08-21, among the Celcom Pulse‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-21, Celcom Pulse’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-21, Celcom Pulse‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Celcom Pulse

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Celcom Pulse. We can see some advertising trends.

Top 1 Ad Creative of Celcom Pulse

Ad Details :

Headline :当“老板”的机会来了!BeBozz by Celcom让你轻松赚外快 |

Text :现在就加入BeBoZz计划,自己当“老板”,轻松赚外快吧!

Top 2 Ad Creative of Celcom Pulse

Ad Details :

Headline :当“老板”的机会来了!BeBozz by Celcom让你轻松赚外快 |

Text :现在就加入BeBoZz计划,自己当“老板”,轻松赚外快吧!

Top 3 Ad Creative of Celcom Pulse

Ad Details :

Headline :当“老板”的机会来了!BeBozz by Celcom让你轻松赚外快 |

Text :现在就加入BeBoZz计划,自己当“老板”,轻松赚外快吧!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 8 2 2
Popularity 67 53 53
Dimensions 720 x 720 1200 x 735 1200 x 735
Creative Type Image Image Image
Network Facebook Messenger Facebook
Related Ads 1 1 1
Countries Malaysia Malaysia Malaysia
Language Chinese (Simplified) Chinese (Simplified) Chinese (Simplified)

Through the above analysis, we can see that the most effective channel for Celcom Pulse in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Celcom Pulse’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Celcom Pulse, you can click the app name below to view related reports.