Ciao Gelato Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ciao Gelato's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ciao Gelato.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ciao Gelato
App Name : Ciao Gelato
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Creative Agency Soc Coop
Publisher : Facebook,Instagram
Total creative ads during the time period : 24
Duration : 47
Popularity : 1,876
Check ASO Keywords of Ciao Gelato
2. Ciao Gelato’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ciao Gelato in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ciao Gelato in the recent period. As of 2021-03-01, among the Ciao Gelato‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-01, Ciao Gelato's the proportion of networks impressions are placed like this:
Facebook's proportion is 40.0%,
Instagram's proportion is 36.0%,
Audience Network's proportion is 16.0%,
Messenger's proportion is 8.0%,
's proportion is .
In the date of 2021-03-01, Ciao Gelato‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Ciao Gelato
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ciao Gelato. We can see some advertising trends.
Top 1 Ad Creative of Ciao Gelato
Ad Details ：
Headline ：
Text ：Lei non ti chiederebbe mai di alzarti dal divano e interrompere la tua serie preferita 😌😋 Ordinala sull'app CiaoGelato 📲 o vai su CiaoGelato.com 👩🏼💻 e scegli la consegna a domicilio del gelato più buono della città 🛵💨🍦
Top 2 Ad Creative of Ciao Gelato
Ad Details ：
Headline ：
Text ：Se la voglia di qualcosa di dolce è tanta 😋 ma quella di stressarti molto poca, ordina su ciaogelato.com e scegli tra la consegna a domicilio 🛵 o l’asporto 🛍️. E’ facile, veloce e trovi le migliori #pasticcerie 🍰 e #gelaterie 🍦della città.
Top 3 Ad Creative of Ciao Gelato
Ad Details ：
Headline ：
Text ：Cosa c'è di buono a Palermo? 😋 Che puoi gustarti il miglior gelato anche a febbraio 🤩 ma sopratutto che puoi fartelo portare direttamente a casa ordinandolo su Ciao Gelato🍦🛵💨. Scarica l'App 📲o vai su CiaoGelato.com
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 23 | 23 | 23 |
| Popularity | 113 | 109 | 98 |
| Dimensions | 600 x 600 | 600 x 600 | |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 7 | 5 |
| Countries | San Marino,Italy | San Marino,Italy | Italy,San Marino |
| Language | Italian | Italian | Italian |
Through the above analysis, we can see that the most effective channel for Ciao Gelato in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Ciao Gelato's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ciao Gelato, you can click the app name below to view related reports, or you can find more info in ASOTools.