Pelican Mobile Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Pelican Mobile’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pelican Mobile.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Pelican Mobile

App Name : Pelican Mobile

Logo

Pelican Mobile-SocialPeta

OS : Android

Network : Twitter,Facebook,Instagram

Developer : Pelican State Credit Union

Publisher :

Total creative ads during the time period : 15

Duration : 248

Popularity : 2,491

2. Pelican Mobile’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pelican Mobile in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Pelican Mobile in the recent period. As of 2020-08-28, among the Pelican Mobile‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-28, Pelican Mobile’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 50.0%,

Audience Network’s proportion is 50.0%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-28, Pelican Mobile‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Pelican Mobile

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pelican Mobile. We can see some advertising trends.

Top 1 Ad Creative of Pelican Mobile

Ad Details :

Headline :An Account Worth Celebrating

Text :

Top 2 Ad Creative of Pelican Mobile

Ad Details :

Headline :An Account Worth Celebrating

Text :

Top 3 Ad Creative of Pelican Mobile

Ad Details :

Headline :Go Green with Pelican Points

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 89 76 40
Popularity 644 504 202
Dimensions 400 x 224 400 x 224 426 x 240
Creative Type Video Video Video
Network Instagram Facebook Audience Network
Related Ads 1 1 1
Countries United States United States United Kingdom,United States,Australia,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for Pelican Mobile in recent advertising is Instagram, and the main creative type is Video.

In conclusion: The above is a free Pelican Mobile’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Pelican Mobile, you can click the app name below to view related reports.