CIMB THAI Digital Banking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the CIMB THAI Digital Banking's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps CIMB THAI Digital Banking.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of CIMB THAI Digital Banking
App Name : CIMB THAI Digital Banking
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : CIMB Thai Bank Public Company Limited
Publisher : Instagram,YouCam Makeup - Selfie Editor & Magic Makeover Cam,Alarm Clock,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),World Surf League,Ant Smasher
Total creative ads during the time period : 149
Duration : 596
Popularity : 33,977
Check ASO Keywords of CIMB THAI Digital Banking
2. CIMB THAI Digital Banking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser CIMB THAI Digital Banking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of CIMB THAI Digital Banking in the recent period. As of 2021-04-21, among the CIMB THAI Digital Banking‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-21, CIMB THAI Digital Banking's the proportion of networks impressions are placed like this:
Facebook's proportion is 40.0%,
Messenger's proportion is 40.0%,
Instagram's proportion is 20.0%,
's proportion is ,
's proportion is .
In the date of 2021-04-21, CIMB THAI Digital Banking‘s network with the most ads is Facebook and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of CIMB THAI Digital Banking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of CIMB THAI Digital Banking. We can see some advertising trends.
Top 1 Ad Creative of CIMB THAI Digital Banking
Ad Details ：
Headline ：CIMB THAI Digital Banking
Text ：
Top 2 Ad Creative of CIMB THAI Digital Banking
Ad Details ：
Headline ：Chill D Savings by CIMB Thai
Text ：
Top 3 Ad Creative of CIMB THAI Digital Banking
Ad Details ：
Headline ：CIMB THAI Digital Banking
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 155 | 139 | 129 |
| Popularity | 977 | 955 | 930 |
| Dimensions | 320 x 400 | 400 x 224 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | East Timor,Thailand,Singapore | Thailand | Thailand |
| Language | Filipino | English | Filipino |
Through the above analysis, we can see that the most effective channel for CIMB THAI Digital Banking in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free CIMB THAI Digital Banking's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to CIMB THAI Digital Banking, you can click the app name below to view related reports, or you can find more info in ASOTools.