NBK Mobile Banking Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the NBK Mobile Banking’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps NBK Mobile Banking.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of NBK Mobile Banking

App Name : NBK Mobile Banking

Logo

NBK Mobile Banking-SocialPeta

OS : Android

Network : Instagram,Twitter,Facebook

Developer : National Bank Of Kuwait

Publisher :

Total creative ads during the time period : 26

Duration : 578

Popularity : 2,006

2. NBK Mobile Banking’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser NBK Mobile Banking in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of NBK Mobile Banking in the recent period. As of 2020-09-06, among the NBK Mobile Banking‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 100.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, NBK Mobile Banking’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-06, NBK Mobile Banking‘s network with the most ads is Instagram and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of NBK Mobile Banking

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of NBK Mobile Banking. We can see some advertising trends.

Top 1 Ad Creative of NBK Mobile Banking

Ad Details :

Headline :NBKGroup

Text :نكافئك في كل مرة تقوم بها بالتسوق هذا الصيف. اضمن استرجاع %10 من قيمة مشترياتك عند استخدام بطاقة Visa الوطني الائتمانية المؤهلة لدى محلات وجهات تجارية مختارة للدفع داخل المحلات أو عبر الإنترنت. تطبق الشروط والأحكام

Top 2 Ad Creative of NBK Mobile Banking

Ad Details :

Headline :NBKGroup

Text :نكافئك في كل مرة تقوم بها بالتسوق هذا الصيف. اضمن استرجاع %10 من قيمة مشترياتك عند استخدام بطاقة Visa الوطني الائتمانية المؤهلة لدى محلات وجهات تجارية مختارة للدفع داخل المحلات أو عبر الإنترنت. للتسجيل ولمزيد من المعلومات، يرجى زيارة http://nbk.com/cashback2020ar. تطبق الشروط والأحكام Rewarding you for every purchase you make this summer. Get 10% guaranteed cashback on your purchases when using your eligible NBK Visa Credit Card at selected merchants online and in-store. For registration and more information, please visit nbk.com/cashback2020. T&C apply

Top 3 Ad Creative of NBK Mobile Banking

Ad Details :

Headline :NBKGroup

Text :فرص الربح بانتظارك مع باقة الشباب عند إجراء أي معاملات مصرفية وتحديث رقم هاتفك النقال أو بريدك الإلكتروني من خلال برنامج خدمة الوطني عبر الموبايل. احصل على فرص أكثر وادخل أحد السحبين لربح سيارة هوندا، مع فرص مضاعفة في حال قمت بتحويل مكافأتك الطلابية إلى الوطني. صور السيارات المعروضة لغرض الإعلان فقط. و قد لا تتوفر بعض المواصفات (تطبق الشروط والأحكام) Winning chances await you with Al Shabab Package when making any financial transactions and updating your mobile or email through the NBK Mobile Banking App. Increase your chances and enter one of two draws to win a Honda car, with double chances if your student allowance is transferred to NBK. Photos of cars featured for advertising purposes only. Some specifications may not be available” (Terms and conditions apply)

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 25 15 13
Popularity 92 87 81
Dimensions 640 x 640 720 x 720 1280 x 720
Creative Type Image Video Video
Network Instagram Instagram Instagram
Related Ads 2 1 1
Countries Qatar,Kuwait,Azerbaijan,Lebanon,Israel,United Arab Emirates,Egypt,Saudi Arabia,Bahrian Saudi Arabia,Israel,Qatar,United Arab Emirates,Azerbaijan,Kuwait,Egypt,Lebanon,Bahrian United Kingdom,Australia,Canada,United States
Language Arabic Arabic English

Through the above analysis, we can see that the most effective channel for NBK Mobile Banking in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free NBK Mobile Banking’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to NBK Mobile Banking, you can click the app name below to view related reports.