Cooking Dash™ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Cooking Dash™'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Cooking Dash™.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Cooking Dash™
App Name : Cooking Dash™
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Glu Games Inc
Publisher : Instagram,Facebook,Tap Tap Music-Pop Songs,我的安吉拉,PhotoGrid Video Collage maker,Talking Tom Gold Run,地铁跑酷 - 官方中文版
Total creative ads during the time period : 569
Duration : 2,095
Popularity : 120,631
Check ASO Keywords of Cooking Dash™
2. Cooking Dash™’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Cooking Dash™ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Cooking Dash™ in the recent period. As of 2021-03-16, among the Cooking Dash™‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Cooking Dash™'s the proportion of networks impressions are placed like this:
Facebook's proportion is 40.32%,
Audience Network's proportion is 21.34%,
Instagram's proportion is 19.95%,
Messenger's proportion is 18.39%,
's proportion is .
In the date of 2021-03-16, Cooking Dash™‘s network with the most ads is Audience Network and its proportion is 27.78%.
3. Top 3 Ad Creative Analysis of Cooking Dash™
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Cooking Dash™. We can see some advertising trends.
Top 1 Ad Creative of Cooking Dash™
Ad Details ：
Headline ：Prep, cook, and serve!
Text ：Be the BEST chef, beat today's challenge and sharpen your cooking skills!
Top 2 Ad Creative of Cooking Dash™
Ad Details ：
Headline ：Prep, cook, and serve!
Text ：Be the BEST chef, beat today's challenge and sharpen your cooking skills!
Top 3 Ad Creative of Cooking Dash™
Ad Details ：
Headline ：Prep, cook, and serve!
Text ：Be the BEST chef, beat today's challenge and sharpen your cooking skills!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 54 | 52 | 15 |
| Popularity | 280 | 245 | 180 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 4 | 8 | 3 |
| Countries | Bangladesh,Taiwan,Macau,South Africa,Portugal,Bahrian,Australia,Belgium,Greece,Malaysia,Kuwait,Israel,Austria,Hong Kong,United States,France,Azerbaijan,Czech,Canada,Thailand | Czech,Mexico,Azerbaijan,Argentina,Sweden,Slovak,United Arab Emirates,Norway,Netherlands,Italy,Qatar,Peru,Kuwait,Spain,Hong Kong,France,Bangladesh,Chile,Canada,Vietnam | Canada,Thailand,Switzerland,United Kingdom,Qatar,Kuwait,Romania,Chile,Turkey,Spain,Bangladesh,Mexico,Portugal,New Zealand,Bahrian,Israel,Czech,Pakistan,South Africa,Ukraine |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Cooking Dash™ in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Cooking Dash™'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Cooking Dash™, you can click the app name below to view related reports, or you can find more info in ASOTools.