EXIT Festival 2018 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the EXIT Festival 2018’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps EXIT Festival 2018.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of EXIT Festival 2018
App Name : EXIT Festival 2018
Logo：
OS : iOS
Network : Instagram,Facebook,YouTube
Developer : EXIT TIM DOO NOVI SAD
Publisher : Voice Texting Pro,Bubble Shooter Santa,Korean Actor - KDrama,Flappy Fun Math Trainer
Total creative ads during the time period : 64
Duration : 434
Popularity : 3,670
2. EXIT Festival 2018’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser EXIT Festival 2018 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of EXIT Festival 2018 in the recent period. As of 2020-09-06, among the EXIT Festival 2018‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, EXIT Festival 2018’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 100.0%,
’s proportion is ,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-06, EXIT Festival 2018‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of EXIT Festival 2018
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of EXIT Festival 2018. We can see some advertising trends.
Top 1 Ad Creative of EXIT Festival 2018
Ad Details ：
Headline ：Exit Festival
Text ：UZ EXIT 2.0 I DVAPUT NA MORE! 🌊 Potraga za idealnim poklonom je završena, jer samo za praznike uz svaku kupljenu #EXIT20 ulaznicu, Sea Star Festival i Sea Dance Festival su TVOJ NOVOGODIŠNJI POKLON! 🎁🎉 Akcija važi za sve postojeće kupce ulaznica za naredni EXIT, kao i za sve koji će ih kupiti do kraja novogodišnje akcije, a koji se potom registruju u periodu od 1. do 29. februara! 🎅👑💐 Zgrabi svoj novogodišnji poklon na www.exitfest.org i spakuj se već danas!
Top 2 Ad Creative of EXIT Festival 2018
Ad Details ：
Headline ：Exit Festival
Text ：EXIT PRESENTS LIFE STREAM 2020 IN SUPPORT OF THE UN WORLD FOOD PROGRAMME! 🌍 ❤️ Together with the world's largest humanitarian organization, from 3-6 September 2020, #LIFESTREAM will welcome your favorite international and regional acts who will perform at the Petrovaradin Fortress, in support of UN WFP in their incredible mission of helping millions of people around the world who are at risk of severe hunger! 🥁 🌟 🕊️ 🏰 Mark these dates as the first names are coming soon + more news making this a once in a lifetime experience! 🌿 ✊ Read more at bit.ly/EXIT_LifeStream
Top 3 Ad Creative of EXIT Festival 2018
Ad Details ：
Headline ：Exit Festival
Text ：World superstars, EXIT heroes and the hottest newcomers make the first 20 acts announced for EXIT’s big 20-years celebration! 🙌😎 Join us from 9 to 12 July 2020 for 4 days of life-changing experience at colossal 18th century Petrovaradin Fortress, in Novi Sad, Serbia. 💥 Jump in at: bit.ly/EXIT2020Tickets
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 19 | 19 | 37 |
| Popularity | 100 | 99 | 94 |
| Dimensions | 640 x 480 | 640 x 360 | 640 x 360 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 5 |
| Countries | Croatia | United States,Canada,Australia,United Kingdom | United States,Australia,Canada,United Kingdom |
| Language | NA | English | English |
Through the above analysis, we can see that the most effective channel for EXIT Festival 2018 in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free EXIT Festival 2018’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to EXIT Festival 2018, you can click the app name below to view related reports.