FirstCry: Baby & Kids Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the FirstCry: Baby & Kids’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FirstCry: Baby & Kids.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of FirstCry: Baby & Kids

App Name : FirstCry: Baby & Kids


FirstCry: Baby & Kids-SocialPeta

OS : iOS

Network : Audience Network,Google Ads(Admob),Facebook

Developer : Digital Age Retail Private Limited

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,MakeupPlus,Video Editor with Music Star,OLX Clasificados,开箱模拟器 for 皇室战争,MySQL QueryDB Client,Un día más culto,appsGratis

Total creative ads during the time period : 5,738

Duration : 772

Popularity : 327,244

2. FirstCry: Baby & Kids’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser FirstCry: Baby & Kids in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of FirstCry: Baby & Kids in the recent period. As of 2020-09-07, among the FirstCry: Baby & Kids‘s ad creative, the Html category’s proportion is 16.67%, Video category’s proportion is 16.67%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 66.67%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, FirstCry: Baby & Kids’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 71.06%,

Google Ads(Admob)’s proportion is 28.94%,

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In the date of 2020-09-07, FirstCry: Baby & Kids‘s network with the most ads is Facebook and its proportion is 66.67%.

3. Top 3 Ad Creative Analysis of FirstCry: Baby & Kids

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FirstCry: Baby & Kids. We can see some advertising trends.

Top 1 Ad Creative of FirstCry: Baby & Kids

Ad Details :

Headline :Download FirstCry App Now

Text :Baby & Kids Store with Widest Range Of Brands Online for Diapers, Clothes, Toys & More.

Top 2 Ad Creative of FirstCry: Baby & Kids

Ad Details :

Headline :Download FirstCry App Now

Text :Download FirstCry App To Get Exciting Offers On Top Baby Product Brands Daily.

Top 3 Ad Creative of FirstCry: Baby & Kids

Ad Details :

Headline :Exciting Offers On Kids Wear

Text :Secure Shipping And Payments. 2X Faster Checkout. Enjoy This & More. Download The App Now.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 80 43 38
Popularity 251 229 192
Dimensions 480 x 720 480 x 720 720 x 720
Creative Type Video Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 2 1 1
Countries Australia,Canada,United Kingdom,United States United States,United Kingdom,Australia,Canada Australia,United Kingdom,United States,Canada
Language English English English

Through the above analysis, we can see that the most effective channel for FirstCry: Baby & Kids in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free FirstCry: Baby & Kids’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to FirstCry: Baby & Kids, you can click the app name below to view related reports.