Generali 365 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Generali 365's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Generali 365.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Generali 365
App Name : Generali 365
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Generali Life Assurance Thailand
Publisher : Instagram,USA Weather forecast,BeautyPlus - Best Selfie Cam & Easy Photo Editor,Treehouse Table,Blue Light Filter - Night Mode, Night Shift,Korean Food Recipes - 10k Recipes,Vegan Recipes - Free Vegan Food Cookbook,7 Minute Workout
Total creative ads during the time period : 276
Duration : 1,482
Popularity : 17,331
Check ASO Keywords of Generali 365
2. Generali 365’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Generali 365 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Generali 365 in the recent period. As of 2021-04-28, among the Generali 365‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-28, Generali 365's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-04-28, Generali 365‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Generali 365
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Generali 365. We can see some advertising trends.
Top 1 Ad Creative of Generali 365
Ad Details ：
Headline ：อุ่นใจทุกที่ทุกเวลา สมาชิก Generali 365
Text ：Discover the newer, bolder Generali 365. Savor our offerings that make affordable your pursuit of the very best Taste, Journey, and Living. The application offers for its users discounts for the sought-after restaurants and coffee shops and exclusive hotels and leisure groups in the country, all the...
Top 2 Ad Creative of Generali 365
Ad Details ：
Headline ：
Text ：ทุกความรัก.. ต้องการปกป้อง ทุกช่วงชีวิตของคนที่คุณรัก.. เราพร้อมดูแล #GeneraliThailand #เจนเนอราลี่ #ProtectYourLove #ประกันความรักคุณ https://t.co/NUjtei3I3Q
Top 3 Ad Creative of Generali 365
Ad Details ：
Headline ：ยื่นภาษีสะดวกและรวมเร็ว ผ่านแอปพลิเคชัน Generali365
Text ：Discover the newer, bolder Generali 365. Savor our offerings that make affordable your pursuit of the very best Taste, Journey, and Living. The application offers for its users discounts for the sought-after restaurants and coffee shops and exclusive hotels and leisure groups in the country, all the...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 54 | 50 | 42 |
| Popularity | 335 | 243 | 225 |
| Dimensions | 600 x 314 | 1200 x 675 | 1200 x 628 |
| Creative Type | Image | Video | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Thailand,United States | Thailand | Thailand |
| Language | English | Thai | English |
Through the above analysis, we can see that the most effective channel for Generali 365 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Generali 365's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Generali 365, you can click the app name below to view related reports, or you can find more info in ASOTools.