Fitlap Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Fitlap’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fitlap.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Fitlap

App Name : Fitlap

Logo

Fitlap-SocialPeta

OS : iOS

Network : Facebook,Instagram,Audience Network

Developer : FITLAP OU

Publisher :

Total creative ads during the time period : 203

Duration : 286

Popularity : 12,335

2. Fitlap’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Fitlap in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Fitlap in the recent period. As of 2020-09-07, among the Fitlap‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Fitlap’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 40.91%,

Instagram’s proportion is 34.9%,

Facebook’s proportion is 24.19%,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Fitlap‘s network with the most ads is Audience Network and its proportion is 40.0%.

3. Top 3 Ad Creative Analysis of Fitlap

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fitlap. We can see some advertising trends.

Top 1 Ad Creative of Fitlap

Ad Details :

Headline :Lihtne toitumiskava

Text :Tervislik toitumine on maiuspala tervisele!

Top 2 Ad Creative of Fitlap

Ad Details :

Headline :Puust ja punaseks - kas venitamine on vajalik? - Heikki Mägi - Fitlap.ee

Text :Venitamine on treeningutega alati käsikäes käinud. Ent viimasel ajal on venitamise vajalikkus tugevalt kahtluse alla seatud. Mis on õige?

Top 3 Ad Creative of Fitlap

Ad Details :

Headline :Puust ja punaseks - kas venitamine on vajalik? - Heikki Mägi - Fitlap.ee

Text :Venitamine on treeningutega alati käsikäes käinud. Ent viimasel ajal on venitamise vajalikkus tugevalt kahtluse alla seatud. Mis on õige?

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 36 20 20
Popularity 158 104 104
Dimensions 720 x 900 1024 x 535 1024 x 535
Creative Type Image Image Image
Network Facebook Facebook Audience Network
Related Ads 1 1 1
Countries Estonia Estonia Estonia
Language NA NA NA

Through the above analysis, we can see that the most effective channel for Fitlap in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Fitlap’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Fitlap, you can click the app name below to view related reports.