Headway: Book Ideas in Widgets Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Headway: Book Ideas in Widgets's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Headway: Book Ideas in Widgets.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Headway: Book Ideas in Widgets
App Name : Headway: Book Ideas in Widgets
Logo：
OS : iOS
Network : Facebook,Messenger,Audience Network
Developer : GTHW App Limited
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,GulogGratis,OLX Classifieds,地铁跑酷 - 官方中文版
Total creative ads during the time period : 10,000
Duration : 695
Popularity : 3,121,304
Check ASO Keywords of Headway: Book Ideas in Widgets
2. Headway: Book Ideas in Widgets’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Headway: Book Ideas in Widgets in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Headway: Book Ideas in Widgets in the recent period. As of 2021-03-15, among the Headway: Book Ideas in Widgets‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 4.36%, Playable Ads category's proportion is 0.0%, Image category's proportion is 85.01%, Carousel category's proportion is 10.63%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Headway: Book Ideas in Widgets's the proportion of networks impressions are placed like this:
Facebook's proportion is 30.89%,
Instagram's proportion is 28.05%,
Messenger's proportion is 21.47%,
Audience Network's proportion is 19.58%,
's proportion is .
In the date of 2021-03-15, Headway: Book Ideas in Widgets‘s network with the most ads is Messenger and its proportion is 26.43%.
3. Top 3 Ad Creative Analysis of Headway: Book Ideas in Widgets
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Headway: Book Ideas in Widgets. We can see some advertising trends.
Top 1 Ad Creative of Headway: Book Ideas in Widgets
Ad Details ：
Headline ：Key insights in 15 minutes!
Text ：
Top 2 Ad Creative of Headway: Book Ideas in Widgets
Ad Details ：
Headline ：Key insights in 15 minutes!
Text ：
Top 3 Ad Creative of Headway: Book Ideas in Widgets
Ad Details ：
Headline ：Boost personal growth 🚀
Text ：Does the idea of being smart by choice drive you? Then Headway is the right app. Dive into any topic and master any skill with the world’s best books on Productivity, Negotiation, Money, Health, Love, Business, Investment, etc. Busy schedule? Well, no wordy books here — only 15-minutes summar...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 279 | 279 | 364 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 400 | 400 x 400 | 2047 x 2048 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 2 |
| Countries | Egypt,Hong Kong,Israel,United Kingdom,Lebanon,India,United Arab Emirates,Netherlands,Norway,Canada,Singapore,Switzerland,France,Ireland,Australia,Brazil,Mexico,United States | Hong Kong,United Kingdom,New Zealand,Canada,Egypt,Switzerland,France,United States,Mexico,United Arab Emirates,Norway,India,Australia,Brazil,Japan,Netherlands,Ireland,Singapore | India,Kuwait,Netherlands,Indonesia,United Kingdom,Hong Kong,South Africa,France,United Arab Emirates,Lebanon,Australia,Iceland,Croatia,Portugal,Singapore,Mexico,Israel,Switzerland,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Headway: Book Ideas in Widgets in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Headway: Book Ideas in Widgets's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Headway: Book Ideas in Widgets, you can click the app name below to view related reports, or you can find more info in ASOTools.