IGTV from Instagram Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the IGTV from Instagram's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps IGTV from Instagram.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of IGTV from Instagram
App Name : IGTV from Instagram
Logo：
OS : iOS
Network : Instagram,Facebook,Audience Network
Developer : Instagram, Inc.
Publisher : Instagram,Facebook,Libra Horoscope,Funny gif for whatsapp,EDM Music - NCS Music 2020,Connected 9 Ball (コネクテッドナインボール)
Total creative ads during the time period : 10,000
Duration : 1,169
Popularity : 132,781,311
Check ASO Keywords of IGTV from Instagram
2. IGTV from Instagram’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser IGTV from Instagram in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of IGTV from Instagram in the recent period. As of 2021-03-15, among the IGTV from Instagram‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 45.61%, Playable Ads category's proportion is 0.0%, Image category's proportion is 45.61%, Carousel category's proportion is 8.77%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, IGTV from Instagram's the proportion of networks impressions are placed like this:
Instagram's proportion is 98.91%,
Facebook's proportion is 0.63%,
Messenger's proportion is 0.33%,
Audience Network's proportion is 0.12%,
's proportion is .
In the date of 2021-03-15, IGTV from Instagram‘s network with the most ads is Instagram and its proportion is 88.89%.
3. Top 3 Ad Creative Analysis of IGTV from Instagram
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of IGTV from Instagram. We can see some advertising trends.
Top 1 Ad Creative of IGTV from Instagram
Ad Details ：
Headline ：Venice維娜絲日本生活小物
Text ：實體店面地址：台北市西寧南路72-1號1樓專9之1室（西門新宿）
Top 2 Ad Creative of IGTV from Instagram
Ad Details ：
Headline ：Luana Decorações
Text ：Luana Decorações Presentes, decoração, peças exclusivas.
Top 3 Ad Creative of IGTV from Instagram
Ad Details ：
Headline ：Elnino Cleaning Services
Text ：Janitorial/Office Cleaning,Residential Cleaning,After Construction Cleaning,Fumigation And Pest Control, After Party/Event Clean up,Carpet Cleaning etc.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1,047 | 1,022 | 1,113 |
| Popularity | 1,000 | 1,000 | 1,000 |
| Dimensions | 600 x 315 | 480 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Taiwan | Brazil,Portugal,Angola | United States,Australia,Canada,United Kingdom |
| Language | Chinese (Traditional) | Portuguese | English |
Through the above analysis, we can see that the most effective channel for IGTV from Instagram in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free IGTV from Instagram's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to IGTV from Instagram, you can click the app name below to view related reports, or you can find more info in ASOTools.