iHeartRadio: Radio, Podcasts & Music On Demand Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the iHeartRadio: Radio, Podcasts & Music On Demand's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps iHeartRadio: Radio, Podcasts & Music On Demand.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of iHeartRadio: Radio, Podcasts & Music On Demand
App Name : iHeartRadio: Radio, Podcasts & Music On Demand
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : iHeartMedia, Inc.
Publisher : Instagram,Facebook,UC Mini-Download Video Status & Movies,Palco MP3,USA Weather forecast,Talkray - Free Calls Texts
Total creative ads during the time period : 1,281
Duration : 2,450
Popularity : 90,001
Check ASO Keywords of iHeartRadio: Radio, Podcasts & Music On Demand
2. iHeartRadio: Radio, Podcasts & Music On Demand’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser iHeartRadio: Radio, Podcasts & Music On Demand in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of iHeartRadio: Radio, Podcasts & Music On Demand in the recent period. As of 2021-05-27, among the iHeartRadio: Radio, Podcasts & Music On Demand‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, iHeartRadio: Radio, Podcasts & Music On Demand's the proportion of networks impressions are placed like this:
Facebook's proportion is 57.79%,
Instagram's proportion is 42.21%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, iHeartRadio: Radio, Podcasts & Music On Demand‘s network with the most ads is Facebook and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of iHeartRadio: Radio, Podcasts & Music On Demand
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of iHeartRadio: Radio, Podcasts & Music On Demand. We can see some advertising trends.
Top 1 Ad Creative of iHeartRadio: Radio, Podcasts & Music On Demand
Ad Details ：
Headline ：iHeartRadio - Free Music, Radio & Podcasts
Text ：Stream all of your favorite podcasts for FREE on iHeartRadio! Your Favorite Radio Stations, Podcasts, and Music all in one app.
Top 2 Ad Creative of iHeartRadio: Radio, Podcasts & Music On Demand
Ad Details ：
Headline ：Kelowna youth encouraged to pursue a rewarding career in trades
Text ：Central Okanagan Public Schools and Industry Training Authority (ITA) offer students the chance to develop a trade skill while earning credits
Top 3 Ad Creative of iHeartRadio: Radio, Podcasts & Music On Demand
Ad Details ：
Headline ：Kelowna youth encouraged to pursue a rewarding career in trades
Text ：Central Okanagan Public Schools and Industry Training Authority (ITA) offer students the chance to develop a trade skill while earning credits
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 228 | 121 | 83 |
| Popularity | 897 | 869 | 582 |
| Dimensions | 1080 x 1080 | 376 x 210 | 376 x 210 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 1 | 1 |
| Countries | Australia,Canada,United Kingdom,United States | Canada | Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for iHeartRadio: Radio, Podcasts & Music On Demand in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free iHeartRadio: Radio, Podcasts & Music On Demand's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to iHeartRadio: Radio, Podcasts & Music On Demand, you can click the app name below to view related reports, or you can find more info in ASOTools.