Just Eat Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Just Eat’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Just Eat.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Just Eat

App Name : Just Eat


Just Eat-SocialPeta

OS : iOS

Network : Facebook,Instagram,Twitter

Developer : Just-Eat.com

Publisher : Buraco Justificado Mano a Mano,Salad Recipes - Salads from all around the World,吃货 - 各地美食大杂烩,精选家常菜谱、私房菜和各式零食,聪明的吉米猫:真正会说话,我的人工智能宠物,不是汤姆猫,安吉拉和金杰猫

Total creative ads during the time period : 254

Duration : 2,078

Popularity : 19,509

2. Just Eat’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Just Eat in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Just Eat in the recent period. As of 2020-09-07, among the Just Eat‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 71.43%, Carousel category’s proportion is 28.57%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Just Eat’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 68.78%,

Instagram’s proportion is 31.22%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Just Eat‘s network with the most ads is Facebook and its proportion is 71.43%.

3. Top 3 Ad Creative Analysis of Just Eat

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Just Eat. We can see some advertising trends.

Top 1 Ad Creative of Just Eat

Ad Details :

Headline :Téléchargez l'appli Just Eat

Text :Just Eat, présent dans plus de 2000 villes en France, c'est plus de 8000 restaurants en livraison à domicile, dont vos chaînes préférées, KFC, Pizza Hut, Domino's, Planet Sushi, Speed Burger et plein d'autres. Avec ça, on a forcément de quoi vous tenter entre livraison de pizza, sushis, burg...

Top 2 Ad Creative of Just Eat

Ad Details :

Headline :Cliquez, commandez, c'est livré !

Text :

Top 3 Ad Creative of Just Eat

Ad Details :

Headline :Plus d'excuses pour se faire livrer !

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 90 74 59
Popularity 705 548 368
Dimensions 400 x 400 1080 x 1080 1080 x 1080
Creative Type Video Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries France France France
Language French French French

Through the above analysis, we can see that the most effective channel for Just Eat in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Just Eat’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Just Eat, you can click the app name below to view related reports.