KAYAK Flights, Hotels & Cars Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the KAYAK Flights, Hotels & Cars's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps KAYAK Flights, Hotels & Cars.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of KAYAK Flights, Hotels & Cars
App Name : KAYAK Flights, Hotels & Cars
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network,Facebook
Developer : KAYAK
Publisher : 台灣大車隊 55688,Fotor - Photo Editor&Collage,Shred! Downhill Mountain Biking - HD,GulogGratis,Donut Maker,MySQL QueryDB Client,MakeupPlus - Virtual Makeup,Voopter - Passagens Aéreas,Instagram
Total creative ads during the time period : 8,038
Duration : 1,290
Popularity : 339,284
Check ASO Keywords of KAYAK Flights, Hotels & Cars
2. KAYAK Flights, Hotels & Cars’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser KAYAK Flights, Hotels & Cars in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of KAYAK Flights, Hotels & Cars in the recent period. As of 2021-03-15, among the KAYAK Flights, Hotels & Cars‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, KAYAK Flights, Hotels & Cars's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, KAYAK Flights, Hotels & Cars‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of KAYAK Flights, Hotels & Cars
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of KAYAK Flights, Hotels & Cars. We can see some advertising trends.
Top 1 Ad Creative of KAYAK Flights, Hotels & Cars
Ad Details ：
Headline ：Znajdź hotel już teraz.
Text ：Rozpakuj swoje bagaże i zacznij odkrywać miasto {{destination.city}}.
Top 2 Ad Creative of KAYAK Flights, Hotels & Cars
Ad Details ：
Headline ：Zarezerwuj hotel dzisiaj.
Text ：Szukasz hotelu w mieście {{destination.city}} ? Mamy coś dla Ciebie!
Top 3 Ad Creative of KAYAK Flights, Hotels & Cars
Ad Details ：
Headline ：Zarezerwuj hotel dzisiaj.
Text ：Szukasz hotelu w mieście {{destination.city}} ? Mamy coś dla Ciebie!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 207 | 207 | 207 |
| Popularity | 994 | 994 | 960 |
| Dimensions | 600 x 314 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Poland | Poland | Poland |
| Language | Polish | Polish | Polish |
Through the above analysis, we can see that the most effective channel for KAYAK Flights, Hotels & Cars in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free KAYAK Flights, Hotels & Cars's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to KAYAK Flights, Hotels & Cars, you can click the app name below to view related reports, or you can find more info in ASOTools.