Levi's Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Levi's's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Levi's.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Levi's
App Name : Levi's
Logo：
OS : Android
Network : Instagram,Facebook,Yahoo
Developer : Levi's - Levi Strauss & Co.
Publisher : Instagram,Facebook,My Sizes - Mis Tallas,Men Fashion Ideas,Beauty Girls Jeans Suit,Teen Outfit Ideas 2018 ,Women Stars Dress Suit
Total creative ads during the time period : 1,669
Duration : 388
Popularity : 146,828
Check ASO Keywords of Levi's
2. Levi's’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Levi's in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Levi's in the recent period. As of 2021-03-15, among the Levi's‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 51.35%, Playable Ads category's proportion is 0.0%, Image category's proportion is 48.65%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Levi's's the proportion of networks impressions are placed like this:
Instagram's proportion is 37.72%,
Facebook's proportion is 37.66%,
Messenger's proportion is 24.33%,
Google Ads(Admob)'s proportion is 0.28%,
's proportion is .
In the date of 2021-03-15, Levi's‘s network with the most ads is Facebook and its proportion is 40.54%.
3. Top 3 Ad Creative Analysis of Levi's
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Levi's. We can see some advertising trends.
Top 1 Ad Creative of Levi's
Ad Details ：
Headline ：Essential Western Shirt - Blauw / Cool Out
Text ：Weet je wat heel goed bij je favoriete Levi's® past? Shop de looks nu!
Top 2 Ad Creative of Levi's
Ad Details ：
Headline ：The Bralette - Geel / Lemon Meringue
Text ：Weet je wat heel goed bij je favoriete Levi's® past? Shop de looks nu!
Top 3 Ad Creative of Levi's
Ad Details ：
Headline ：The Bralette - Geel / Lemon Meringue
Text ：Weet je wat heel goed bij je favoriete Levi's® past? Shop de looks nu!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 283 | 283 | 283 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 450 x 600 | 426 x 568 | 426 x 568 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Netherlands | Netherlands | Netherlands |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for Levi's in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Levi's's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Levi's, you can click the app name below to view related reports, or you can find more info in ASOTools.