LivingWith™: Cancer support Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the LivingWith™: Cancer support's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps LivingWith™: Cancer support.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of LivingWith™: Cancer support
App Name : LivingWith™: Cancer support
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Pfizer Inc.
Publisher : Facebook,Instagram
Total creative ads during the time period : 65
Duration : 1,148
Popularity : 9,633
Check ASO Keywords of LivingWith™: Cancer support
2. LivingWith™: Cancer support’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser LivingWith™: Cancer support in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of LivingWith™: Cancer support in the recent period. As of 2021-03-16, among the LivingWith™: Cancer support‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 66.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 16.67%, Carousel category's proportion is 16.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, LivingWith™: Cancer support's the proportion of networks impressions are placed like this:
Facebook's proportion is 75.06%,
Instagram's proportion is 24.94%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, LivingWith™: Cancer support‘s network with the most ads is Facebook and its proportion is 75.0%.
3. Top 3 Ad Creative Analysis of LivingWith™: Cancer support
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of LivingWith™: Cancer support. We can see some advertising trends.
Top 1 Ad Creative of LivingWith™: Cancer support
Ad Details ：
Headline ：Get LivingWith now
Text ：Facing cancer isn't easy. But LivingWith™, a free app designed to help manage life with cancer, can help.
Top 2 Ad Creative of LivingWith™: Cancer support
Ad Details ：
Headline ：NEW Cancer Resources for People Over 65
Text ：We expanded our program and website to include a new dedicated section focused on providing tools, resources and support specifically for older people living with cancer and those who love them. Click to visit our website to explore As We Age.
Top 3 Ad Creative of LivingWith™: Cancer support
Ad Details ：
Headline ：NEW Cancer Resources for People Over 65
Text ：As We Age, new and dedicated tools, resources and support for older people living with cancer and those who love them. Click to visit our website to learn more.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 216 | 91 | 91 |
| Popularity | 976 | 603 | 592 |
| Dimensions | 320 x 400 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Canada,Australia,United States,United Kingdom | United Kingdom,United States,Australia,Canada | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for LivingWith™: Cancer support in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free LivingWith™: Cancer support's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to LivingWith™: Cancer support, you can click the app name below to view related reports, or you can find more info in ASOTools.