Mavi Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Mavi's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mavi.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Mavi

App Name : Mavi

Logo：

OS : Android

Network : Audience Network,Google Ads(Admob),Facebook

Developer : MAVI

Publisher : BeautyPlus - Best Selfie Cam & Easy Photo Editor,Instagram,YouCam Nails - Manicure Salon for Custom Nail Art,Treehouse Table,Pic Quiz,Korean Food Recipes - 10k Recipes,Photo Editor & Pic Collage - Sweet Selfie Camera,100+ Smoothie Recipes - Healthy Drinks Recipes,USA Weather forecast

Total creative ads during the time period : 705

Duration : 2,337

Popularity : 40,569

Check ASO Keywords of Mavi

2. Mavi’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Mavi in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Mavi in the recent period. As of 2021-05-25, among the Mavi‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 33.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 66.67%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, Mavi's the proportion of networks impressions are placed like this:

Google Ads(Admob)'s proportion is 69.2%,

Facebook's proportion is 30.8%,

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In the date of 2021-05-25, Mavi‘s network with the most ads is Google Ads(Admob) and its proportion is 66.67%.

3. Top 3 Ad Creative Analysis of Mavi

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mavi. We can see some advertising trends.

Top 1 Ad Creative of Mavi

Ad Details ：

Headline ：Mavi Kartuş

Text ：Mavi App'i hemen indirin! Dilediğiniz zaman, dilediğiniz yerde Mavi alışverişinin keyfini...

Top 2 Ad Creative of Mavi

Ad Details ：

Headline ：Jake Siyah Comfort Jean Pantolon

Text ：Mavi App ile Mavi Mağazası Hep Yanında! Hemen indir, yeni sezonu keşfet!

Top 3 Ad Creative of Mavi

Ad Details ：

Headline ：Gümüş ve Altın Rengi Kolye Seti

Text ：{{product.custom_label_3}}

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for Mavi in recent advertising is Audience Network, and the main creative type is Video.

In conclusion: The above is a free Mavi's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Mavi, you can click the app name below to view related reports, or you can find more info in ASOTools.

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