Mentemia Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Mentemia’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Mentemia.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Mentemia

App Name : Mentemia

Logo

Mentemia-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook

Developer : Mentemia Limited

Publisher : Full Fitness Workout,umusio - free music with playlists,Bible Reina Valera,10公里跑 - Couch to 10K,樂透+ 台灣樂透彩券,SwiRecipe – 中式料理教学频道,Keep型男-健身+格斗-您的移动健身教练,Fidget Spin Extreme! - Spinner Tricks,Video Clips for iMovie

Total creative ads during the time period : 13

Duration : 93

Popularity : 1,762

2. Mentemia’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Mentemia in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Mentemia in the recent period. As of 2020-08-18, among the Mentemia‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-18, Mentemia’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

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In the date of 2020-08-18, Mentemia‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Mentemia

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Mentemia. We can see some advertising trends.

Top 1 Ad Creative of Mentemia

Ad Details :

Headline :Support For Your Mental Wellbeing With Mentemia

Text :Sir John Kirwan's Mentemia mental wellbeing app is now FREE to all Australians. Get a boost to your daily mental wellbeing today.

Top 2 Ad Creative of Mentemia

Ad Details :

Headline :Mentemia For Your Workplace?

Text :Already checked out the Mentemia app? Did you know it's now being used by a growing number of businesses - helping their teams, leaders and staff with their everyday wellbeing in these times. Discover how it could work for your place today and get our free info.

Top 3 Ad Creative of Mentemia

Ad Details :

Headline :Mentemia For Your Workplace?

Text :Already checked out the Mentemia app? Did you know it's now being used by a growing number of businesses - helping their teams, leaders and staff with their everyday wellbeing in these times. Discover how it could work for your place today and get our free info.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 87 1 1
Popularity 272 52 52
Dimensions 400 x 224 720 x 720 720 x 720
Creative Type Video Image Image
Network Facebook Facebook Facebook
Related Ads 2 1 1
Countries Australia Australia,Canada,United States,United Kingdom Australia,Canada,United States,United Kingdom
Language NA English English

Through the above analysis, we can see that the most effective channel for Mentemia in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Mentemia’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Mentemia, you can click the app name below to view related reports.